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Network Power<100 people
Roles
💸100%
Marketing
✔️100%
IT
🧑💼100%
C-level Executive
Geos
🇬🇧50%
United Kingdom
🇺🇸50%
United States
Work Background
ZendeskSr. Global Engagement Marketing Specialist
Mar. 2020 - Nov. 2022- Partner with the global Retention Marketing team (based in the HQ) to create sucessful campaigns targetting all audiences (SMB, Enterprise, Partners, among others) for Onboarding, Adoption and Trial nurtures to generate growth and upsell.
- Team up with Marketing Operations and Data Analytics teams to drive the best strategy and data use for email marketing campaigns such as product usage, feature activation, segmentation, etc. - Project Management and reporting to present performance results and insights generation for stakeholders.
- Lead supporting ad. agencies to execute projects and campaigns.
- Creation of “How to’s” and description documentations for campaigns and processes in order to help and make sure all teams are using consistent processes and terms.
OracleCustomer Experience Consultant
Dec. 2018 - Dec. 2019Responsible for customer success and project management for current clients besides developing business strategies for prospects. My job was to help companies to improve their online marketing strategy and customer experience through Oracle's in-cloud CX applications in 6 main forefronts: e-commerce, sales, marketing, customer care, loyalty and Social Media; by building product presentations for demos and onboarding.
EmplifiSr. Business Development Representative
Jan. 2018 - Dec. 2018Top performer senior business developer for commercial clients (brands and ad agencies) in Brazil showing them how to turn social media data analysis into valuable insights to improve their communication strategy. Global Top Performer BDR - All Hands Q2 Engage Prague 2018: Top of the Class "Mastering the art of video content" workshop.
EmplifiLead Research and Generation
Oct. 2017 - Dec. 2017Development of content strategy, communication planning and content creation on LinkedIn’s Pointdrive in order to generate, engage and qualify leads in Brazil.
SA365Strategic Customer Success Manager
Mar. 2016 - Oct. 2017Customer success management for Monsanto brands Sementes Agroceres, Agroeste and Monsoy. Project management of all projects and campaigns in the digital environment such as website, mobile, social media management among others.
W3hausStrategic Planning Supervisor
Mar. 2015 - Mar. 2016Digital Account Planning for LG (eletronics), Cerveja Devassa (beverage) and O Boticário (fragrances and cosmetics). I led the team to build monthly qualitative and quantitative data-driven reports in order to get insight from data analysis for brands performance enhacement and engagement in the digital environment.
MullenLowe BrasilStrategic Planning - New Business
Apr. 2013 - Mar. 2015Strategic planning in successful pitches, I also developed a weekly journal and was responsible for its production being in charge of content research and production with inspiring ideas, trends, industry news and marketing studies in order to prospect new clients and another to push the creative team forward to making awardable campaigns.
Dentsu Aegis NetworkSocial Media Strategist
Mar. 2012 - Mar. 2013Community management for five shopping malls of the largest brazilian shopping’s company BRMALLS. I was also responsible for putting together weekly analysis reports providing ideas to turn it into insights and for the strategic planning for campaigns and content in social media platforms. Helping hand with the prospection of new clients, I was in charge of developing strategies for social media platforms in succesful pitches such as Oreo, Toyota, Sony, NET, Ikesaki, among others.
GourmeoMarketing Analyst
Jun. 2011 - Dec. 2011Responsible for writing SEO content, manage the company’s channel in all social media platforms and help the strategic digital planning team from Germany. I also led the brazilian team to elaborate an online marketing plan for the two launching years of the website.
Made In Film-LandProduction Assistant
May. 2010 - Jun. 2011I was responsible for preparing presentations for sponsorships prospection and fundraising for the productions. Development of strategic partnerships and campaigns to promote our theatrical plays in the digital environment.
Walt Disney WorldMerchandise
Nov. 2009 - Mar. 2010Merchandise Cast Member – Work Experience in the Magic Kingdom’s stores as cashier, helping with the inventory, stocking, visual merchandising and merchantainment.
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