RemedyMDEVP of Sales and Marketing
Oct. 2005 - Jan. 2007Greater Salt Lake City AreaA disease state specialty Electronic Health Records and data analytics systems company. • Directed all revenue generating programs, business development, corporate marketing, client implementation and services support, training and consulting • Install base of active customers increased by 85% in first 12 month months • Re-branded the company, implementing new image, market segment, PR and targeted marketing plans • Web site and marketing campaigns effectiveness improved by 80%, while event marketing effectiveness improved 66%
• Restructured the sales and marketing organizations, reducing operating costs by 30%, while increasing sales per rep by 110% and overall revenues by 80%