EquinixMarketing Programs Manager, Enterprise, Asia Pacific
Feb. 2012 - Jun. 2016Hong Kong- Lead and drive enterprise integrated marketing programs and campaigns, ranging from PR, content, digital, social media to event marketing. - Create awareness and demand generation across Asia Pacific including Australia, China, Hong Kong, Singapore, Indonesia and Japan markets
- Leadership for the connection and alignment between sales and marketing to ensure maximum visibility of all campaigns, ROI of campaigns, scorecard impact and marketing effectiveness. - Coordinate channel partnerships, including discovering the right partners and maximizing the relationship benefits for both parties
- Work with corporate global and field marketing team for marketing programs alignment