IPG Mediabrands
Company Employees
Erika Padilla
Comms Planning Manager
Verified
Marketing professional with strong expertise in digital media strategy, campaign management, and performance analysis. Skilled in crafting data-driven insights, optimizing media plans across platforms (including Google Adas, DV360, Meta), and leading creative evaluation for award-winning campaigns in Effies. Proven ability to translate consumer behavior into actionable strategies. Key Achievements Led multi-platform media strategies that improved brand awareness and engagement for top-tier clients like Amazon, Volvo, Warner, AXO Group. Successfully analyzed and optimized creative formats to improve KPIs and cost-efficiency. Developed and managed content for personal and professional social media accounts, boosting reach and engagement.More...
Samanta Montaner Jimenez
Account Executive @IPG Mediabrands
Verified
I am a curious, passionate, and perseverant person. I have always been interested in the world of business, brands, and their relationship with consumers from a communication perspective. I enjoy continuous learning and transforming all the knowledge I acquire into opportunities. I like working in a team, getting fully involved in each project, and ensuring it reaches its full potential.More...
Geetika Shukla
Marketing Strategist @IPG Mediabrands
Verified
Performance-driven marketing strategist with a strong focus on paid search & Social across Google, Meta, Bing, and emerging ad platforms. Proven track record of crafting data-backed strategies that drive high-quality traffic, increase conversions, and maximize ROAS. Skilled in keyword research, A/B testing, audience targeting, and budget optimization. Experienced in managing multi-channel campaigns and collaborating cross-functionally to align paid media efforts with broader business goals. Passionate about leveraging analytics and consumer insights to fuel growth and outpace the competition.More...
Ernesto Nunez
Ad Ops Specialist @IPG Mediabrands
Verified
Purvis Ng
Finance Executive @IPG Mediabrands
Verified
Previously employed as Finance Executive at an advertising firm. Job scope: -Manage a portfolio equivalent to a three-person workload, ensuring accurate financial reporting and oversight of billing processes. • Provide financial support to the commercial finance team, optimizing cash flow management and revenue recognition. • Assist in statutory audit preparations and findings, managing to complete audits in less than 50% of the time previously required. • Establish collaborative relationships with internal business and finance teams to streamline financial operations. • Monitor and reconcile Work In Progress (WIP) accounts to ensure timely billing and cost recovery. • Led regular meetings with business teams to track media costs, manage billing disputes, and update financial status. • Increased team workflow efficiency by 55%, while reducing error rate by 70% through frugal planning process changes. • Oversee the preparation and submission of monthly financial reporting templates, ensuring compliance with corporate finance policies and regulatory standards. • Identify and implement process improvements to enhance financial efficiency and accuracy. • Successfully resolve and settle 2-5% of total revenue each month, providing supporting analysis and commentary that contributes to overall revenue optimizationMore...
CD
Carolina Dilva
Estudante @IPG Mediabrands
Verified
Claire Jeffrey
Digital Learning Manager @IPG Mediabrands
Verified
I want to empower people to reach their potential, build their confidence and master the skills they want. My goal is to help people succeed in their current positions and in the roles they wish to pursue. Rather than merely supporting an individual's workplace life, it encompasses their life as an individual. Naturally curious and a keen problem-solver, learning is a passion that I love to share. As a learning enthusiast, I strive to create content that will benefit learners while promoting inclusivity, accessibility and mental well-being in everything I do. Working across four different industries (medical/healthcare, charities, property, and technology/Software) has given me a unique perspective that I am excited to use in my career.More...
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Natalia Lugo
Regional Communications Director @IPG Mediabrands
Verified
I have over 15 years of experience in important multinational companies of diverse economic sectors, for which I have created and launched marketing, corporate communications, PR and digital strategies focused on improving brand positioning, increasing market share and profitability to ensure return on investment, identifying growth opportunities for the business while ensuring both short- and long-term sustainability. Because of my education as a Marketing Professional, my master's degree in international marketing and my experience, I have developed extensive knowledge in brand positioning and reputation building, implementation of effective digital campaigns, design of 360° marketing strategies, execution of communications plans, and the development and recruitment of teams. I am highly skilled at managing international teams both remotely and on-site, as well as directing complex projects. I am recognized for being innovative, empathetic, productive, dynamic and I have always proven to be a strategic team player for the organization, due to my ability to generate value and ensure the accomplishment of goals.More...
Ron Schott
Senior Marketing Executive
Verified
With over a decade of experience in strategic marketing, I specialize in crafting global campaigns that resonate with audiences and amplify brand impact. As a Senior Manager at Microsoft, I collaborate with cross-functional teams and partners to deliver innovative marketing programs and go-to-market strategies for Windows, the world’s most-used operating system. My expertise in brand awareness, relationship building, and consumer reach has been instrumental in driving impactful product launches and aligning initiatives with organizational goals. In previous roles at Microsoft, I contributed to high-impact advertising campaigns across Windows, Bing, Edge, and Microsoft Brand, leveraging multi-channel strategies to engage diverse audiences. Passionate about delivering measurable results, I thrive on developing narratives that inspire and connect with consumers worldwide. My work reflects a commitment to innovation, creativity, and collaboration, enabling teams to execute bold ideas effectively.More...
Amina Abdelilah
Marketing & Social Media @Fasken
Verified
Hi! I'm a digital advertising professional specializing in social media strategy. I focus on societal trends and consumer behaviour, blending culture, psychology, and communications to create impactful media that connects brands to their audiences. I thrive in collaborative environments, balancing critical and creative thinking for optimal results.More...
Nicholas Gan
Head of Customer Success @Talenox
Verified
A dynamic and results-oriented leader with over 20 years of experience in customer success, customer experience, and digital transformation. My expertise lies in driving customer-centric growth, optimizing digital processes, and building high-performing teams within fast-paced technological environments. My proven track record includes significant revenue growth, enhanced product engagement, and fostering cross-functional collaboration to achieve ambitious business objectives.More...
Johnny Hei Wai Wong
Senior Paid Social Manager @Jellyfish Online Marketing
Verified
Digital Marketing Leader with extensive experience driving paid social campaigns for global B2B and B2C brands, specializing in full-funnel media planning, audience segmentation, and leveraging data-driven optimization to maximize ROI. Recognized for building high-performing teams, nurturing client relationships, and delivering innovative and measurable solutions through collaborative leadership and strategic foresight.More...
Kaustav Das
Data Scientist
Verified
Kaustav Das is a seasoned analytics profession with over 15 years of experience in turning complex datasets into actionable insights. He has significant experience in reputed organizations such as Ernst & Young, Publicis and IPG and in sectors such eCommerce, Healthcare, CPG and Technology. He has recently completed a Data Science program from University of Texas, specializing in Artificial Intelligence and Machine Learning. His goal is to guide teams and organization on their data strategy for predictive and prescriptive analytics. In his free time, he enjoys exploring the latest advancements in AI technology and hiking in the great outdoors.More...
Claudia Gonzalez
Connection manager
Verified
Claudia Gonzalez, an accomplished Connection Manager, has consistently driven exceptional results in the media industry, earning her the prestigious Effie Award in 2022. Claudia also led teams that successfully achieved their goals. Her innovative strategies in customer engagement have been led her into her more than 18 years of experience.More...
CN
Christine Ng
Verified
Dennis Alvaro
Media Manager @vivo Smartphones
Verified
Marketing Bachelor 4.5 years of experience on digital marketing consulting 1 year of experience on Digital and BTL media Buying strategicallyMore...
Carlos Tapia
Creative & marketing advisor @Malacara
Verified
Malacara Company has experienced significant growth in the last quarter, largely due to our successful marketing campaigns and creative initiatives. Our brand visibility has increased by 30%, and we have seen a 20% rise in customer engagement. The new creative strategies implemented have been well-received, leading to a boost in sales and customer satisfaction. However, there is room for improvement in targeting our key demographics and streamlining our marketing efforts. Moving forward, we plan to enhance our digital marketing strategies and invest more in market research to better understand our customers’ needs.More...
Daniella de Almeida
Paid Media Specialist @Olive & Co Digital
Verified
Daniella de Almeida, as a Paid Media Specialist at Olive & Co Digital, is responsible for managing and optimizing paid digital marketing campaigns. She focuses on maximizing the company's marketing ROI through the use of various online platforms. Her role includes strategizing and implementing paid media campaigns, analyzing performance data, and adjusting marketing strategies to meet set objectives. Daniella's expertise lies in leveraging digital tools and platforms to drive brand awareness, generate leadsMore...
Chels Provencio
Marketing Manager @Freelancer
Verified
Director of Paid Social Strategy, bringing a creative spark and data-driven precision to the worlds of entertainment, e-commerce, and media publishing. I excel at developing social media campaigns that not only capture attention but also drive measurable success. I’m passionate about blending automation and innovation with efficiency to lead cutting-edge marketing campaigns. What I Excel At: Creative Leadership: Spearheaded initiatives that boosted social media engagement by 1000%. Data Analytics Expertise: Crafted analytics platforms that doubled campaign effectiveness and provided actionable insights. Influencer Management: Engineered influencer strategies that significantly enhanced brand engagement and conversions. Paid Social Campaigns: Developed and executed paid social strategies across various platforms, increasing campaign effectiveness and ROI. Account Management: Managed key client accounts in collaboration with internal teams and partners, delivering strategic plans and insights while ensuring client satisfaction. Tech Toolkit: Ad Platforms Pro: Skilled across Facebook, Twitter, Snapchat, Pinterest, Reddit, and TikTok. Analytics Tools Guru: Proficient in Google Analytics, Tableau, Supermetrics, Datorama. Project Management: Experienced with Microsoft Office, Google Suite, Airtable, Monday, and various automation tools.More...
SP
Stephanie Pinto
Operations and Partnerships @Healthcare
Verified
⚙️ Healthcare and technology operations leader. 📈 Data-driven process and function builder. ❤️ Passion for KPIs and OKRs design and management to deliver successful efficiency and scale.More...
Rodrigo Carr
Director @Remix Group
Verified
I am a marketing and communications professional, with more than 15 years of experience in leadership and management of teams of more than 200 people in the most important international advertising agencies in several Latin American countries. My career is characterized by a multidisciplinary and transversal approach, always putting the client at the center, which has allowed me to achieve creative excellence, advertising effectiveness and outstanding financial results. At Remix, our creative business agency, we specialize in transforming companies with creative and innovative strategies and high-performance solutions. We pride ourselves on our ability to generate innovative business ideas and customized solutions that not only enhance brand image but also drive sales growth and market success. I firmly believe that a good idea can change the business. At Remix, we don't just tell you what to do, we make it happen, ensuring that every step we take together contributes to the growth and strengthening of your business.More...