McKenna Gordon LtdFounder /Consultant
May. 2023United Kingdom, ManchesterFractional Sales for Scaling Businesses: Business Growth & Revenue Impact
I help business owners scale their sales operations with flexibility and proven expertise through fractional sales, offering a de-risked, part-time option that fits your needs.
Whether you need strategic sales management, partnerships or GTM support from few hours per week to full-time growth specialist. I deliver tailored sales strategies that generate real revenue and pipeline growth.
I work with businesses to build high-impact, results-driven sales strategies in:
• Revenue Growth & Pipeline Acceleration – Driving new business, expanding client accounts, and unlocking new revenue streams
• Regional Expansion – Launching new territories, markets, or propositions
• Sales Infrastructure & Process Optimisation – Building scalable sales processes and establishing data-led performance tracking
• Commercial Strategy & GTM Execution – Optimising pricing, messaging, and sales positioning for stronger market traction
• Custom Growth Projects – Applying sales expertise to solve unique business challenges
Recent Sales Impact
• Salesforce Partner (UK & DE Expansion) – Built and executed a business development strategy that generated a £5M pipeline and secured their first new business project in two years.
• AI Business (E-commerce Insights) – Delivered £5M in pipeline, closed £0.5M in new sales, and grew the company’s LinkedIn audience to 100K, significantly increasing market visibility and lead generation.
• HR Firm & Neurodiversity Startup – Established new lead generation channels and strategic partnerships, securing new clients and accelerating revenue opportunities.
• Farming Industry Marketplace (Pre-Seed Stage) – Developed a targeted sales strategy that positioned them for £200k pre seed investment and early customer traction.