Helping Ambitious Teams Build Smarter Sales Engines
After 10+ years in SaaS sales and go-to-market strategy—working with startups through to global tech leaders—I’ve seen what it takes to build a high-performing, scalable sales operation. Now, as a Fractional Sales Leader, I partner with growing businesses to design and execute sales strategies that actually move the needle.
Whether it’s building pipeline, breaking into new markets, or tightening up GTM execution, I help teams close the gap between ambition and execution. I blend proven methodologies like MEDDPIC with AI-driven tools that streamline sales processes, surface insights, and drive sustainable growth.
I’ve supported companies in closing deals from £1k to £10m, built revenue engines from scratch, and helped generate millions in pipeline. If you’re looking to sharpen your sales strategy, scale your commercial function, or explore how AI can power up your go-to-market, let’s talk.More...