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Work Background
PresidioMarketing Campaign Manager, Cybersecurity
Aug. 2022United StatesDevelop and manage marketing strategies for seven+ key focus OEM partners within the Cybersecurity industry, ensuring alignment with business objectives and market trends.
Navigate the complex Cybersecurity ecosystem and educate internal field marketing teams on partnerships for sales and field alignment.
Plan, coordinate, and execute support for industry and partner conferences, trade shows, and networking events to enhance brand presence for Presidio.
Plan and execute multi-channel national marketing campaigns to drive brand awareness, customer engagement and conversion, focused on high growth solution areas including SASE/SSE, ZTNA, CNAPP, Endpoint, Cloud Security and MDR.
Excellent project management skills with the ability to balance multiple priorities to support the business.
TD SYNNEXSr Marketing Manager
Sep. 2021 - May. 2022United StatesDeveloped integrated marketing plans to build brand awareness and enable emerging Data and IoT vendors.
Executed lead generation campaigns targeting specific personas and technologies, resulting in high-quality leads and engagement.
Managed marketing activities and creative projects, ensuring alignment with budget, timelines, and performance metrics.
Tech DataVendor Engagement Rep
Nov. 2019 - Sep. 2021Tempe, AZ, United StatesDrove partner enablement through training, demos, and vendor awareness within Tech Data’s Ion Cloud Marketplace.
Conducted product testing for IT quality assurance, usability, and release readiness.
Advocated for ISV/SP vendors, facilitating new opportunities within the cloud marketplace.
InsightSr Marketing Brand Specialist
Nov. 2018 - Nov. 2019Tempe, Arizona, United StatesManaged corporate brand projects including naming, brand transitions, and campaign planning post-acquisition.
Partnered with PR and Communications teams to align brand messaging with corporate strategies.
Led a cross-functional initiative to modernize Insight’s brand guidelines.
Worked on external branding strategies to enhance Insight’s value proposition.
Tech DataMarketing Manager II
Aug. 2015 - Jun. 2018Tempe, AZDeveloped marketing strategies for Cisco Services and Tech Data’s Converged Solutions offerings, integrating automation and partner marketing programs, while managing a $1M marketing budget.
Launched targeted persona focused email campaigns in Marketo and Eloqua, exceeding the industry average 20% open rate.
Increased partner and customer attendance by 73% YoY for a C-level conference through targeted brand communications.
AvnetMarketing Manager
Jan. 2014 - Aug. 2015Tempe, Arizona, United StatesAdvanced marketing automation by refining persona development and KPI tracking.
Enhanced email marketing segmentation, with targeted messages designed to boost customer awareness and engagement.
Developed digital marketing strategies encompassing advertising, social media, and video content.
AvnetProduct Segment Specialist
Jul. 2012 - Jan. 2014Tempe, AZ
AvnetSolutions Support Specialist
Jan. 2011 - Jul. 2012Tempe, AZ
EcolabAsset Leasing Specialist
Sep. 2006 - Apr. 2010Eagan, MN
EcolabSenior Customer Service Representative
Nov. 2004 - Sep. 2006St. Paul, MN
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