STAPLES, Inc.Sr Manager, User Experience Designer
Apr. 2012 - Feb. 2014united statesAbility to drive solutions and concepts through a process from 'ideate', to 'articulate', and on to supporting the construction/execution of user experience concepts. Work closely with cross-functional teams, including business stakeholders, marketing and merchandising managers, web designers, copy writers and web developers to create innovative, easy-to-use, engaging shopping experiences which lift site conversion/AOV. Orchestrate and drive development and execution of UX designs, including: User research, Persona development, User scenario models, Design concepts, Wireframes and Prototypes, Mental models, and AB/multivariate testing. Develop a library of UX principles that ensures user interaction consistency and best practices across e-commerce projects and web properties.