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Network Power<100 people
Roles
🧑💼100%
C-level Executive
👍100%
Sales & BizDev
Geos
🇷🇺100%
Russia
Work Background
Alianza Team®Business Development Manager - Central America, Caribbean & Brazil
Oct. 2022Bogotá, ColombiaBDM for the B2B business in the region, responsible for expanding and improving the existing customer base and establishing new business relationships, through the identification and capitalization of new market opportunities, establishing strategic relationships with clients, and creating and executing personalized tactical value generation plans. Responsible for the P&L, ensuring the profitability of each proposed business, alongside interdisciplinary teams in marketing, research & development, quality, and planning. • Leader of the Nestlé LATAM, Quala LATAM, Upfield LATAM, Cargill Brazil, Colgate LATAM accounts, which left gross profits of 1B USD in 2022.
• Growth from 210 to 280 tons in Cuba.
• Annual over-achievement in the sustainable budget of assigned accounts.
Alianza Team®Marketing Leader - US Market
Oct. 2021 - Oct. 2022Bogotá, ColombiaResponsible for identifying and exploiting market opportunities in the U.S., developing innovative strategies to drive the company's reputation and attract qualified B2B traffic. Development of key strategic relationships and leader of the creation of effective marketing campaigns, focused on brand awareness and market analysis to drive commercial expansion. Also, overseeing the planning and execution of significant events and marketing experiences, such as international fairs and rapid prototypes, to demonstrate the company's capabilities. In addition, leader of a dynamic team under the AGILE methodology, managing digital communication and the development of webinars to strengthen brand positioning in the US market. • Leading the first International EXPO on IFT to enter plant-based food industry fairs and B2B Expo.
Alianza Team®Marketing Coordinator
Mar. 2021 - Sep. 2021
Filiatly.Client Success Consultant
Apr. 2020 - Mar. 2021Madrid, Comunidad de Madrid, EspañaResponsible for opening and maintaining lasting relationships with clients in Spain and Colombia, ensuring their success and satisfaction through expert advice and personalized solutions. Development of detailed reports and feedback collection for the continuous improvement of products and services, implementing innovative strategies to maximize customer value, using Boost Marketing techniques. Also, leader of the Inbound Marketing team. • Acquisition of 10 new clients in Colombia.
Filiatly.Growth Specialist
Dec. 2019 - Mar. 2020Madrid, Comunidad de Madrid, España
Marketing Tools Key Account Manager
Jul. 2018 - Jun. 2019Bogotá D.C., ColombiaManagement and execution of BTL marketing activations, through the analysis of briefs and creation and management of budgets for launches and activations. Development of strategic tactics to boost sales and strengthen the brand in the beauty, liquor, and tobacco sectors. • Successful BTL marketing management for companies such as Diageo, BAT, and L'Oréal.
• Leader of a regional team of 8 sales executives to coordinate national brand activation events (80 thousand to 1 million people) such as "Feria de Flores", "Feria de Cali", "Carnaval de Barranquilla", "Festival Estéreo Picnic", "Buró".
• Management of promotion teams of approximately 70 employees.
DiageoIntern
Jan. 2017 - Dec. 2018Bogotá D.C. Area, Colombia
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