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Work Background
KenvueSSA HCP Activation Lead & RAMET Self Care HCP Lead
Aug. 2025Cape Town
KenvueHead of Scientific Marketing SSA
Feb. 2025 - Aug. 2025
Pharma Dynamics (Pty) LtdSales and Marketing Manager
Sep. 2024 - Jan. 2025City of Cape Town, Western Cape, South AfricaDelivered R20M+ channel revenue growth in FY24 through consistent commercial strategy execution across multi-channel platforms. Launched and scaled 14+ pharmaceutical brands in four years, achieving >90% combined annual growth rates. Led a cross-functional team of key account managers, marketers and sales professionals to execute omnichannel campaigns reaching thousands of HCPs nationwide. Introduced interactive, competitive HCP training platform, improving engagement and learning outcomes by double-digit percentages.
Pharma Dynamics (Pty) LtdAssociate Director Commercial: Hospital
Sep. 2024 - Jan. 2025South AfricaHospital Division 1. Intravenous ICU and Operating theatre medicines. Client focus: Specialist physician, Anaesthesiologist, Hospital pharmacy manager and staff, ICUs, wards. - Formulary Applications: Securing product placements through strategic partnerships. - Pricing Expertise: Developing competitive pricing models while ensuring profitability and compliance. - Brand & Sales Leadership: Driving brand growth and leading sales teams to exceed targets. - Stock & Forecasting: Managing stock levels and forecasting demand for seamless product availability. Skills: Market analysis, strategic planning, leadership, and in-depth knowledge of the hospital pharmaceutical landscape.
Chase PurposeDigital Marketing Strategist
Jan. 2021RemotePassionate social media strategist adept at crafting engaging content and fostering online communities. With a knack for trend-spotting and data-driven decision-making, I excel in elevating brand presence across platforms. From concept to execution, I thrive on creating memorable digital experiences that drive growth and spark conversations. My expertise spans SEO, content marketing, email marketing, PPC advertising, data analysis, copywriting, and marketing automation. I am also proficient in conversion rate optimization, affiliate and influencer marketing, UX/UI design, mobile marketing, CRM tools, e-commerce marketing, branding, market research, and competitive analysis.
Pharma Dynamics (Pty) LtdBrand Manager
Sep. 2020 - Oct. 2022City of Cape Town, Western Cape, South AfricaFemale Health Care Division 1. Oral contraceptives 2. Osteoporosis-therapy medication 3. Analgesia Client focus: Specialist physician, endocrinologist, gynaecologist, GPs and retail pharmacy - corporate and independent.
Pharma Dynamics (Pty) LtdSpecialist Product Manager
Oct. 2019 - Aug. 2024Cape Town Area, South AfricaCritical Care Division 1. Intravenous ICU and Operating theatre medicines. Client focus: Specialist physician, Anaesthesiologist, Hospital pharmacy manager and staff, ICUs, wards. 2. Various Oral antibiotics. Client focus: GPs, Urologist, Pediatrician, Retail pharmacy - corporate and independent.
MedtronicStructural Heart Division
Dec. 2015 - Sep. 2019Pretoria, South AfricaTechnical advisor and surgical sales associate. Client focus: Cardio thoracic surgeons Perfusionists Hospital pharmacy manager and staff Surgical buyers
Pharma Dynamics (Pty) LtdHospital Territory Manager
Jun. 2013 - Nov. 2015Free State and Gauteng, South AfricaSenior sales representative - Hospital division Intravenous medications
SanofiPharmaceutical Sales Representative
Apr. 2010 - Jun. 2013Free State, South Africa1. Diabetes Portfolio Sales Representative •Insulin and other anti-diabetic drugs Client focus: Endocrinologists, Special Physicians, Nephrologists, GPs, Retail pharmacies. 2. Paediatric and antibiotics sales representative •Oral antibiotics, allergies, nasal congestion and more. Client focus Paediatricians, ENTs, GPs, Retail pharmacies.
Medac SalesMedical Surgical Sales
Oct. 2008 - Mar. 2010Free State, South AfricaOrthopaedic and neuro-surgical Medical Surgical sales representative Client focus: Orthotist and Prototist, Orthopaedic surgeons, Neurosurgeons, Hospitals
ParexelMedical Writer and Coder
Jan. 2007 - Sep. 2008Bloemfontein, Free State, South AfricaMedical writer 1. Research Conducting thorough research on medical topics to gather accurate and up-to-date information for writing assignments. 2. Writing Drafting various types of medical content such as articles, reports, white papers, or educational materials while adhering to regulatory and ethical guidelines. 3. Editing and Proofreading Reviewing and revising drafts to ensure clarity, accuracy, and adherence to style guidelines and regulatory requirements. 4. Collaborating Working closely with medical professionals, researchers, and other stakeholders to gather input, clarify information, and ensure content accuracy. 5. Staying Informed Keeping up with developments in the medical field, including new research findings, treatments, and regulations, to inform writing projects and maintain relevance. Medical coder 1. Assigning Diagnostic and Procedural Codes Reviewing patient medical records and assigning appropriate diagnostic and procedural codes using standard coding systems such as ICD-10-CM, CPT, and HCPCS Level II. 2. Ensuring Accuracy Verifying the completeness and accuracy of coded information to ensure proper reimbursement and compliance with regulatory requirements. 3. Collaborating with Healthcare Providers Communicating with healthcare providers to clarify documentation and obtain additional information necessary for accurate coding. 4. Adhering to Coding Guidelines Following established coding guidelines, regulations, and compliance standards, such as those set by the American Health Information Management Association (AHIMA) or the American Academy of Professional Coders (AAPC). 5. Maintaining Confidentiality Handling sensitive patient health information with strict confidentiality and adhering to HIPAA regulations to protect patient privacy and data security.
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