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Work Background
FORMUNICAGerente de Mercadeo
Jun. 2022Nicaragua
FormunicaCommercial Manager
Mar. 2019 - May. 2022Honduras
White Lodging ServicesB2B Sales
Mar. 2018 - Mar. 2019Austin, TexasCorporate, Association and SMERF Group Sales - Hyatt Place Austin Downtown.
- Support the lifecycle of local and national groups involving guestrooms, meeting room rental and catering services. - Generate sales forecast, sales funnel, and other performance reports.
- Lead site tours for prospect clients, definite clients, and internal staff members.
- Assure exceptional guest services to our in-house groups and VIP members.
IE Business SchoolFull Time MBA Student
Aug. 2016 - Jul. 2017Madrid Area, Spain- Awarded Best Team in Start-Up Lab with FITraveler start-up idea.
- Consulting in social innovation and entrepreneurship for CIEDS, Brazil.
- Consulting in multigenerational team leadership for Zurich Insurance, Spain.
Samsung ElectronicsAssistant Retail Management Manager
May. 2015 - Jun. 2016Panama- Leadership and organizational changes in the regional Retail Management team in Central America and the Caribbean, for Retail operation excellence involving product, store, display and people (brand specialists).
- Partnering with Sales (Sell-In) and Product Marketing team to execute sales and marketing plan in the region.
- Market visibility enhancement through data analytics.
Samsung ElectronicsAssistant Trade Marketing Manager
Oct. 2013 - Apr. 2015Nicaragua- Recruitment, selection and leadership of the first trade marketing team for Home Appliances and Audio & Video division.
- Marketing and Sell Out strategy execution for the country.
- Marketing budget management, and cost reduction.
- Planning and execution of the children’s baseball tournament "Copa Samsung 2014" as one of the social responsibility Samsung initiatives.
- Awarded “Outstanding Employee Performer,” during tenure.
British American TobaccoTrade Marketing Supervisor
Jul. 2012 - Oct. 2013Nicaragua- Key account management and development in the convenience channel through client relationship, communication, negotiation, and sales route supervision.
- Strategic brand analysis, product trainings, brand launch, and promotion executions in the convenience channel.
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