NikeCountry Marketing Director - Venezuela
May. 2001 - Jan. 2004Caracas, VEDeveloped and implemented marketing strategies including brand management, marketplace development, sports marketing, public relations and consumer insights; oversaw development and implementation of support materials & services in marketing, communications & public relations; designed annual business plan per category, including sales objectives and marketing expenditures; supported product and sales team on presentations to the trade; trained sale clerks with product features at key retailers.