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Network Power<100 people
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🔥100%
Startup Founder
💸100%
Marketing
✔️100%
IT
Geos
🇺🇸100%
United States
Work Background
Southend ExchangeProcess Implementation Consultant
Jul. 2024Charlotte, North Carolina, United States• Consult with business owners and leaders on strategy, technology, operations, sales, and HR at South End Exchange.
• Lead strategy initiatives and execute automation enhancements as a monday.com admin to drive operational efficiency.
• Collaborate with cross-functional teams to implement innovative solutions and drive business growth.
ShowSeekerQuality Assurance Analyst
Mar. 2024 - Jun. 2024United States-Collaborate with QA Engineers and other QA Analysts to design and implement effective
strategies and test plans to improve usability of our products
-Execute manual test cases and analyze results
-Identify, thoroughly document, and report errors to development teams
-Perform thorough regression testing when bugs are resolved
-Monitor debugging process results
-Conduct post-release and post-implementation testing
-IT Troubleshooting
cb+coopInnovation Guide
Oct. 2023Fort Mill, South Carolina, United StatesStrategic and Technical Implementation Consultant♟️ Product and process innovation. Workshop facilitator. Strategy lead. monday.com ✅ admin and implementation specialist.
UdacityDigital Marketing Nanodegree Mentor
Oct. 2022 - Aug. 2023United StatesIn partnership with OneTen.org, perform Session Lead responsibilities for select cohorts attending Udacity's Digital Marketing Nanodegree: Manage weekly connect sessions with students, create session agenda & notes, coordinate between students & Udacity, attendance reporting, VILT specialist.
ComporiumRegional Digital Marketing Sales Manager
May. 2022 - Mar. 2024Rock Hill, South Carolina, United StatesDigital Marketing Sales Team Leadership & Training | New Business focus.
Digital Media expertise across attribution, web development, creative messaging, training, coaching/mentoring, professional development, reporting, analytics, process improvement, sales methodologies, marketing, reputation management, listing distribution, discoverability, social media, streaming television (OTT/CTV), video, display, paid search & CRM.
Spectrum ReachSenior Media Sales Trainer
Jan. 2021 - May. 2022Charlotte, North Carolina, United StatesDrive employee development by closely collaborating with cross-functional senior leadership to cultivate business and technology acumen via enterprise training functions, including Spectrum Reach’s Employee Upskilling Program. Lead intranet content management by utilizing Microsoft SharePoint, attending project team meetings, reviewing/editing training content, and actively promoting audience engagement.
Key Accomplishments:
•Boosted overall productivity by utilizing Smartsheet, Microsoft SharePoint, and WebEx to create innovative planning and project automations.
•Spearheaded the delivery of industry-leading multi-screen website attribution and traditional TV/OTT website visitation attribution to multiple markets for beta testing (300+ participants per virtual event), adopting multi-screen reach and frequency reporting across the enterprise, by coordinating enterprise training initiatives.
•Coordinated 100+ virtual training events across a wide variety of topics, including multiscreen website attribution, employee onboarding, dashboard/measurement training, automotive sales data analysis, web platform training, marketing campaign reporting platform training, and general assembly digital foundations program.
Spectrum ReachAdvanced Advertising Sales Manager
Apr. 2018 - Jan. 2021Charlotte, North Carolina Area and Columbia, South Carolina AreaCultivated business growth by designing go to market strategies for local sales teams, creating engaging presentations, and managing market attribution strategies for 300+ advertisers. Actively facilitate digital revenue growth by partnering with account executives to implement local/national sales and marketing events across the Carolinas. Closed key digital revenue business by closely collaborating with Account Executives.
Key Accomplishments:
•Successfully generated 11% growth during the COVID-19 pandemic (2020) by optimizing remote-work functions and enhancing customer service capabilities.
•Continuously improved sales revenue, achieving digital advertising sales revenue of $3.3M+ (2020) by effectively expanding marketing channels.
•Cultivated 11% year-over-year digital marketing revenue growth by partnering with a team of 21 media account executives.
One Hour Heating & Air ConditioningRegional Marketing Manager
Aug. 2015 - Feb. 2018Myrtle Beach & Charleston, South Carolina & Wilmington, North CarolinaBuilt brand awareness and community interest by directing sales/marketing strategies across traditional media channels, identifying/pursuing leads, and conducting campaign performance analysis. Established a strong digital presence by heading media purchase negotiations. Facilitated high-quality results across 100+ employees by providing hands-on review solicitation mobile platform, web integration, and review management best practices training.
Key Accomplishments:
•Improved SQLs (15%) and sales appointment booking (8%) by developing and overseeing a team of eight communication center professionals.
•Facilitated a significant increase in customer service quality while simultaneously raising lead generation by 20% year-over-year by establishing a reputation management system with social media integration to solicit positive reviews.
•Overhauled and relaunched the company website by coordinating copywriters and web designers/developers to optimize digital assets and refocus social media management efforts.
•Ranked #1 in One Hour HVAC within the South Carolina region while generating 18% year-over-year growth (2018) by pioneering an innovative, companywide reputation management strategy.
McClatchyDigital Marketing Sales Manager
Nov. 2013 - Aug. 2015Myrtle Beach, South Carolina AreaSuccessfully closed advertising revenue by partnering with account executives to negotiate deals. Consistently drove business across the coastal South Carolina region by developing key go to market strategies. Promoted cohesion and top-line performance by directly managing and mentoring a team of three account executives and sales support professionals.
Key Accomplishments:
•Boosted sales funnel growth, generating $1.5M+ in annual digital revenue, by integrating strategic sales processes and digital marketing methods.
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