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Network Power<100 people
Roles
🗿60%
HR
🧑💼40%
C-level Executive
👍40%
Sales & BizDev
Geos
🇲🇽40%
Mexico
🇫🇷20%
France
🇹🇭20%
Thailand
Work Background
OLA BrandingSales Associate-Brands and Markets Solutions Advisor
Oct. 2022Ciudad de México, MéxicoIn search of different national and international brands that need help, support and assesment to open, develop and consolidate their specific solutions at different markets in Mexico and LATAM Countries. • Currently supporting and advising Brands like:BricksCAD, Rhino,Sketchup, VRay, Kaspersky, Norton Lifelock, Tucano, Logiix, Brother, Dfunc, Dbramante 1928 and Hikvision in order to work directly with them or through their respective channel distributors helping to find, develop and close different projects for individuals, Educative Institutions, Government, SMB and/or large private companies, Retail Stores, Market Places or e Commerce in an Omnichannel Strategy.
• Also offering different support and assessment to Chiapas State Government issues in reference to IT solutions mainly for the ICTI Institution: (Instituto de Ciencia Tecnología e Innovación del Estado de Chiapas) Multidisciplinary Achievements closed thanks to my personal contribution: • BTS Project Succesfully closed through Norton Lifelock for Brother printers and Office Depot on Q3/Q4- 2023 by 35K • BID Project Succesfully closed through Dell Brand related to Hyperconverged Servers and Switches for ICTI* (State of Chiapas Government Institution) during Q4-2023 and finished at Q1-2024 by 830K. • B2B Project Succesfully closed through Logiix (Canadian Accesories New Brand in Mexico) during Q3-2024 by 30K for APR Stores (First Stage) and Service Centers from Liverpool and Palacio de Hierro(2nd Stage)
• B2B Project Succesfully completion through Hikvision CCTV Solutions for 34 Gas Stations located at Chiapas State by 560K during 2022-2024 period. Contribution closing IT projects for Camacho Group, Christ Legionaries, Watch Tower, Le Monroy, Dulces de Morelos, ITESM, Scotia Bank, Deloitte, Parker Hannifin Consejo de la Judicatura, SSC, Controles Electromecánicos, French Club and more. I have experience attending LATAM accounts in Colombia, Peru, Argentina Chile and Ecuador.
VCP TecnologíaSales Leader
May. 2022 - Oct. 2022Ciudad de México, MéxicoResponsible of the 3 main commercial IT departments of a succesful mexican company reached sales over 35MDD during 2021. • B2B area creation. Building the profile of corporate candidates. Hiring of strategic IT Manufacturers Design of sensitive useful reports. Evaluation CRM/ERP Tools for its future implementation Creation of a new modern marketing & social media structure • Design plan and objectives matching to the SMB, Corporate, Government and Educative sectors.
• Develop of permanent activities in review of current leads to closed: HIR Casa, Controles Electromecánicos, Le Monroy, Instituto Electoral del Estado de México, Grupo Farrera, Gobierno de Chiapas, Gobierno de Zacatecas, Legionarios de Cristo (American Book Store) Nivel -A (education), UNICACH (Chiapas University) and other strategic Institutions. • MP´s. In charge to recover Direct Full sales and increase the sales of Amazon and Mercado libre. • eCommerce accounts. Increase strategic accounts Total shop, Coppel, Liverpool, Elektra and more strategic accounts. • Drive our own eCommerce into a positive numbers. • Retail. Currently the most important area attending the top 20 retail stores in the country offering big volume sales of laptops, printers, accessories and Gadgets. • Offering technical support, training, sales and assessment to the strategic customers in Mexico General Achievements • Computer project closed in September 2022 200 HP laptops for Sears store by 50K
• Computer project closed the first part (25% of/100%) of AVIO Group B2B project by 15K USD • Computer & Bundling accesories Project closed for Office Depot by 200K
Kaskey LatamTerritory Manager Kaspersky ESD (SAAS Electronic Software Delivery)
Apr. 2019 - May. 2022Ciudad de México, MéxicoResponsible of mantain the comercial relationship of current customers. Permenently recruit and develop potential of new ones. In specific Whole sales dealers and channel distibutors to drive them to acquire a unique-differentiated, intiuitive, and agile SAAS plattform of Electronic Software Delivery of cybersecurity solutions (ESD) to attend their end user needs. Bring to the Associates all the attention, tools, training, materials to incentive the Kaspersky Brand sales. Achievements • Overachievement of Customer breadth 22.5% in Average
• Increased B2B Enterprise and SMB Solutions 24.9%
• Project closed for Hewlett Packard Q4/2022 by 220K USD
• I Recovered the 3rd. most important customer from Kaspersky in Mexico
Kaspersky LabSenior Channel Consumer Manager
Jan. 2017 - Apr. 2019México D.F.Development and implement strategies to increase and strengthen the value and profitability of Channel IT Wholesale Distributor accounts such as Ingram Micro, CT Internacional, Tas Micro, CVA, PCH, Intcomex, Nexsys Exel del Norte, Computol, Sumitel, Grupo Loma, and Other distributors. Leading Retail accounts in MX serving accounts of + 90% locations including Office Depot, Office Max, Liverpool Best Buy, Sears, Sanborn's Walmart, SAM's Ofix, HP Stores, Samsung Stores, Dusoft, Mr. Fix CAST within Office Depot, Integrity CAST within Palacio and Liverpool, APR´s (AppleStores)
Development of eCommerce channels, MP´s, eTailers: Amazon, Mercado Libre, PC Online, Cyberpuerta, Abasteo, Intercompras, Walmart online and Liverpool online. Development of POSA market through Blackhahwk and Incomm companies. Build alliances offering value-added products with HP, Lenovo, Kingston Koblenz, Microsoft, Logitech, Targus, Techzone, UBER, Master Card, Chedraui, Thermaltake, EA, Konami, Blizzard, Razer and MSI. Leader of 7 subordinates responsibles of Training, Key Indicators, marketing actions, mystery shopping, and store checking. Design KPIs, development of training programs, Mystery Shopping, metrics and design of sales actions and marketing campaigns to continue being the Leader in the MX Cybersecurity Market. Achievements • Mantain Kaspersky as the No.1 brand in Mexico with over 50% of the Market Share obtained in MX. 4.5 Million USD/Yr Sales Quota Accomplished. • Leader of Strategic cybersecurityAlliances through high level negotiation deals with Microsoft and HP by 180,000 Licenses displaced per year in Attached and Bundling programs. • 4 Times overachiever exceeding anual sales quota assigned. Also Named “Person of the Year 2018 for LATAM region” • Developing Launch and Release the Electronic software Delivery, Digital SAAS program in substitution of Tangible Boxes Business. ESD Represented after the first year launched 51% of the total sales in my área.
KasperskySubscriptions/Strategic Alliances & Tailor Made Business Manager
May. 2015 - Dec. 2016MéxicoDeveloping and implement strategies to create innovative successful businesses at Latin American countries (with the exception of Brazil), in search of Alliances with IT Manufacturers, Wholesale Distributors, IT Channel Distributors, retailers and e-tailers, private, public and educational sectors. Unify efforts and relationships with IT Manufacturers: Dell, ASUS, Toshiba, Acer, Lenovo. Wholesale Distributors: Ingram Micro, Intcomex, Nexsys, CT International CVA, PCH. Channel IT Distributors: TED, THEOS Softline, Mainbit and more. Also attending LATAM accounts: Intcomex,Adistec, Deltron Nexsys, Falabella, Panamericana, Exito, Ripley, Hiraoka, PC Factory, Super Paco, Compumundo- Garbarino and more. Telcos for the ISP´s program:Claro, Telmex, Telcel, Fibertel, TIGO, Telefónica, Etapa Ecuador and Telecentro. Achievements • Koblenz –KL Bundle Attach project of 40K closed. Exposure at traditional and not traditional commercial stores Like Home Depot, Lowe´s. • Microsoft – Kaspersky Strategic Alliance closed . 100K Units displaced and $400K sold at Retail and Channel IT through a Productivity Bundle. • Logitech –Soriana- KL Loyalty program closed. $160K sold. 80K Licensed displaced
• Hiraoka Perú and Samsung Stores at Chile: Managed and sold Attached solutions for 10Kmobile devices by Quarter. • Etapa Institution at Ecuador. (etapa.net.ec) A B2B/B2C SAAS subscriptions project closed, to reach SMB and residential secure homes
• CEDIA Ecuador, acquisition Cybersecurity project closed. To reach Educative institutions from K-12 to Universities in the country. $30K Units Sold • CAPPI ISP´s providers (Camara Argentina de Pequeños Proveedores de Internet) $75K Subscription Cybersecurity License program closed.
• Telecentro Argentina. iSP´s Project of Acquisition for SMB´s.Cybersecurity subscription model for SMB sector. $350K yearly potential revenue.
KasperskyRetail Sales Manager
Mar. 2011 - Apr. 2015MéxicoResponsible of the National Sales Growth of the Main Retail Stores in Mexico´s. Stores like: Office Depot, Office Max, Sam´s Club, Best Buy, Liverpool, Palacio de Hierro, Sears Sanborn´s, Radio Shack, Costco, City Club, Walmart, Lumen, Ofix, Compudabo (APR´s stores), Cimaco, Elektra, Coppel and more. Working permanently to obtain the best results over our main competitors, getting enough inventory, right strategies of Marketing, Advertising campaigns, promotions, and maintain innovating formulas like the national Roadshow of trainings to promote and to build loyalty and knowledge of the Consumer KL products to our customers. In addition, to contribute to expand our channel breadth through my 20+ years of experience on IT channel, giving a plus adding more Channel Players as Ingram Micro, CT Internacional, CVA, Exel del Norte, Grupo Loma, DC Mayorista, Computol, PCH, PC Hardware Intcomex, Nexsys, Sumitel, , and many Channel Distributors to increase and Exceed the assigned quota. Achievements • I Closed All 5 FY´s with anual consecutive overachievements: +6%, +26%, +13% +9% +11% respectively.
• Reach a permanent Goal Average of 54% of Market Share in Mexico`s Consumer Market, winning important IT awards as “The Preferred Brand” of Antimalware suite by Infochannel, “The National Preferred Brand” by Boletin de la Computación, both special mentions leading Kasérsky during 5 consecutive years. • Permanent deal closed with Best Buy Geek Squad - Kaspersky OEM permanent Licensing Program represented 12% of total Yearly sales quota at Kaspersky during 5 consecutive years.
Konica Minolta Business Solutions MéxicoNational Sales Manager Multifunction, Scanning, Copying and Printing Division
Apr. 2008 - Mar. 2011MéxicoIn Charge of the national sales Team in Mexico, managing 5 DSM´s (District Sales Managers) of the North, South and Center, Special projects, Direct sales Regions and one Sales Assistant. Responsible to reach the annual Sales Quota. Create innovate winning strategies to develop the Multifunction and printing color but not limited to B&W Market in Mexico. Achievements • 4.5 MMD leasing project won for Consejo de la Judicatura Federal (The Higher Council of the Judiciary)
• 2.5,MMD Leasing project won for Secretaria de Seguridad Publica ( Mexican Police at Mexico City)
• 92% of sales achieved Quota in just 5 months (Attainment rate before I managed the área, 65%) • Goal achieved for Mexico´s branch being the only one with 7% growth of sales over the crisis caused by pandemic during 2008- 2009 • 12% of growth in sales with respect to the previous 2009 FY.
• Increase Sales in North Region division reaching the 2nd place most important sales region in just one year, despite being close the US Border.
TargusReseller, Retail & Strategic Alliances Account Manager
Jan. 2007 - Apr. 2008MéxicoIn charge to maintain, develop and open new end customers
Training, Customer Service, open new end user accounts. (Retail Stores, Corporate, Educative and Government Accounts) Developing and implementing the National Regional Wholesale Dealers program: Ingram Micro, CT, CVA, EXEL DEL NORTE, PCH) In charge of the Global International Alliances program, being the Authorized official provider of the main IT Accounts like Sony, HP, Lenovo, Toshiba, IBM, LG, Apple, Acer, BenQ, Microsoft, , Deloitte, ITESM, Scotia Bank, Christ Legionaries and more. In charge to expand the reseller Channel all over the country. Achievements • Recovered more than the 90% of all worldwide B2B strategic alliance accounts: Sony, Toshiba, Apple, Hewlett Packard, Dell Corebook program, ITESM, Scotia Bank, Deloitte, SEDENA, Watch Tower, Parker Hannifin, Universidad Iberoamericana, UNITEC, Universidad del Valle de Mexico, Christ Legionares (Owners of more than 50 Educative Institutions from K-12 to University) • Overachievement of 10%+ of sales quota during 2007 FY by 1.5 MDD
• Increase 31% the Breadth of resellers all over the country.
Ingram MicroSales Specialist Toshiba & Apple
Mar. 2001 - Dec. 2006MéxicoDevelopment and implementation of the 360degrees program to reach the anual sales quota. Responsible of sales, high collaboration together with marketing, administration, inventory and operations of these emblematic brands. Accept the challenge to return both brands to the top 5 Best sellers at Ingram Micro. Achievements • Two Consecutive Times awarded winner due to overachiever sales results. I traveled to Germany in 2005FY for Confederation Foot Ball Cup and FIFA Foot Ball Cup in 2006. • I Drove the Apple and Toshiba brands from 14th lacep to the top 3rd main ranked brands in sales and revenue making them pretty strategic for Ingram Micro. • I Increased the breadth, sales, and market share during 3 consecutive years as the No.1 best ranked solutions • I got overachieved results thanks to my own design and implementation of the plan of Regional Reseller program and direct accounts program focused in end users, corporate and Government accounts
• In consequence responsible to exceed 12 million usd/Yr successfully achieved. I just Accomplished the challenges assigned
• Finally I would like to highlight my expertise at previous companies I´ve worked as a Customer service Manager
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