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Work Background
Co-Founder & Marketing Guru
The Philosophies AgencyCo-Founder & Marketing Guru
Sep. 2023Athens, Attiki, Greece · On-site360 Marketing Boutique. We drive excellence and growth through our innovative marketing model: Branding | Brand Development | Performance We work with premium & luxury brands only from any industry. Some of our clients are -Ames the bags -The holy bag -Klotho Crete -Mercedes -Deloitte -Tricardos SA Find us at Ergotimou 24, Athens, PC 11634• Or say hello at hello@thephilosophies.gr Ps: we work with brands that believe in what they do.
Performance Marketing Manager
Viral PassionPerformance Marketing Manager
Nov. 2022 - Jun. 2023
Founder | Marketing Manager
MUSA Collection grFounder | Marketing Manager
Apr. 2020https://musacollection.gr Musa collection is a premium Greek sustainable & ethical apparel brand inspired by the 9 Muses that embraces you to #wearyourpower & your self- statement. Achieved revenue growth by 120% within the second year of operations.
Founder
FAS.MA MagazineFounder
Apr. 2020 - Dec. 2022FAS.MA is the first sustainable fashion magazine in Greece. https://www.fashionmanifesto.gr
Startup Consulting- Project Basis
FreelancingStartup Consulting- Project Basis
Jan. 2019 - Jul. 2021London, England, United KingdomProvided business consulting in European start up projects. Consulted them in the areas of business planning, commercial strategy and marketing planning.
Brand Strategist
Self -Employed | FreelancerBrand Strategist
Mar. 2018 - Sep. 2023Supporting brands to increase their commercial value and gain recognition through creating custom marketing & communication plans. Highly skilled in working with restricted marketing budget and achieve high commercial results. Examples of Brands that I have worked with: ZoeK, The Knls, hellofrom, The holy bag, Musa Collection, Fashion Manifesto gr, Ten Million Hands org, borw app, chef Vassilis Tsatsakis Expertise: Brand Management, Trade Marketing, Marketing Strategy & Planning, PR & Media Planning, Digital Marketing, Branding, Communication strategy, Commercial Planning, Sustainable Marketing, Marketing Communications, Project Management, Team Management, Brand Design, Storytelling, Visual Communication, Copywriting
Co-Founder | Marketing & Sales Manager
travel panda groupCo-Founder | Marketing & Sales Manager
Feb. 2018 - Apr. 2020London, England, United KingdomCo-Created a travel agency for adventure travel in Scandinavia and destination management services in Greece. Managed a team of ten and increased company's revenue by 80% within six months of operations.
Interim EMEA B2C Marketing Manager
TargusInterim EMEA B2C Marketing Manager
Jan. 2017 - Dec. 2018London, United KingdomResponsible for developing and managing the B2C marketing and communication strategy together with the EMEA local sales teams reporting to the EMEA Marketing Director. • Team Management: Managed a team of eight across EMEA. • Brand Ownership: preserved brand equity & ensured consistent tone of voice across platforms. • Strategy: developed & implemented brand strategy. Optimal product range, budget planning, media plan for key countries. • Merchandising: set the vision for brand’s look & feel and managed POS across all customer touch points. Increased store sales within the first three months in UK, Netherlands, and Belgium. • Customer planning & meetings: worked side by side with the sales team to develop and present the retail plans for key customers. • Campaigns: built the campaign story, created and managed the delivery of product artwork, briefed agencies, developed content. Cooperated with agencies for PR, Digital, ATL production and BTL. • Events & Customer Meetings: Attended events across Europe to present the product line to key retailers ex. John Lewis, Dixons.
EMEA Brand Management- Boys, Girls and Games (Barbie,Hot Wheels)
Mattel, Inc.EMEA Brand Management- Boys, Girls and Games (Barbie,Hot Wheels)
Jan. 2016 - Dec. 2016GreeceAccountable for the overall marketing planning for Barbie, Hot Wheels & Toys portfolio. • Assisted in localization of the marketing plan and events for key EMEA countries (ex. UAE, Baltics, Lebanon). • Accountable for the visual merchandising,social media and brand websites of Barbie and Hot-Wheels and shared reporting with senior management. • Kept track of WIP at retail with distributor teams and analysed performance results from finalized projects.
Marketing Communications Assistant
ITZI ConsultingMarketing Communications Assistant
Jan. 2015 - Dec. 2016Milan Area, ItalyMarketing agency focused on premium and luxury brands. • Managed the Facebook and Instagram accounts for luxury brands, in the field of fashion and cosmetics, including the development and implementation of social media campaigns. • Assisted in the design of direct marketing strategy by designing and sending out newsletters. • Supported the manager in the design and implementation of several brands’ development strategy.
Trainee Marketing Communication
Aegean AirlinesTrainee Marketing Communication
Jan. 2014 - Dec. 2015Athens, GreeceInvolved in the implementation of the communication plan. • Maintained brand identity consistency across all touch points of customer contact (airports, aircrafts, travel agencies). • Assisted in the coordination of the advertising agencies for managing the production of all marketing material. Projects: “REVEGION STON AERA” (Christmas Activation) – Member of communication team of designing and implementing the idea. Responsible for designing and production of all required material and for communicating with all the participants.
Reporter
PATRIS NEWSPAPER (Local Newspaper)Reporter
Jan. 2013 - Dec. 2013Heraklion, GreeceInterviews of public figures, reporting on social and cultural matters, attending and reporting on press conferences, responsible for columns “Treis Laloun” and “San Simera”.
Editor at Tvshow.gr & Yupiii.gr
ATTICA MEDIA GROUPEditor at Tvshow.gr & Yupiii.gr
Oct. 2012 - May. 2013Athens, GreeceArticle authoring, news, social and lifestyle –themed topics
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