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Work Background
United Solutions CompanyMarketing Manager
Dec. 2022 - Mar. 2023Tallahassee, Florida, United States · RemoteAs a Marketing Manager at United Solutions Company, I spearheaded various strategic marketing initiatives to drive brand awareness and growth. My responsibilities included identifying opportunities for business development, executing marketing plans, and analyzing market trends to direct our marketing efforts effectively. I collaborated with different teams to create compelling marketing campaigns and ensured alignment with our corporate goals. My ability to think creatively, coupled with strong leadership and analytical skills, was crucial as I shaped the future of our brand in the competitive marketplace.
SAE InstituteMarketing & Social Media Professor
May. 2022 - May. 2023Atlanta Metropolitan AreaAs a Marketing & Social Media Professor, I am facilitating the learning process and accentuate presentations using various learning modalities and supporting materials. I assess and grade students, class work, assignments, and papers. Prepare and deliver lectures to undergraduate students on topics, such as Principles of Marketing. Start, enable, and moderate classroom discussions and prepared course materials, such as syllabus, homework assignments, and handouts.
Below listed are some of my achievements within this job role:
• Developed a revised version of three units in the current marketing and event management curriculum (being taught at the graduate level) based on four skills including reading, writing, speaking, and listening.
• Instructed hundreds of pupils on how to comply with entertainment business social media policies.
• Published sixteen case studies on social media in the curriculum.
• The course enrollment increased by 40% when the instructor began teaching at the college.
• Motivated more than a hundred pupils to think creatively and independently about overcoming visual issues and creating balanced 2D composition.
• Provided +100 students with strategies for effective reading and clear comprehension of source materials.
L & S BUSINESS SERVICES LTDMarketing Manager
Mar. 2022Tallahassee, Florida, United States · RemoteDemonstrated expertise in developing and implementing effective marketing strategies, resulting in significant increase in customer acquisition and brand awareness. Strong ability to work with cross-functional teams to deliver product innovations and drive growth. Key strengths include data-driven decision making, market research, and digital marketing. Committed to leveraging my skills in a challenging role to drive the objectives of a dynamic financial organization.
Live NationMarketing Coordinator
Oct. 2017 - Oct. 2019HollywoodDuring my time at this company, I have been engaged in the execution of unique, comprehensive marketing, advertising, and promotional campaigns for hundreds of artists and performers under the Live Nation concerts umbrella in the Los Angeles territory for multiple genres of performers including Rock, Metal, Folk, Jazz, R&B, Hip-Hop, and Comedy.
My key contributions at this company are as follow:
• Drove and earned media pre-show and benefitted overall venue by assisting +50 weekly distribution of press announcements to media outlets.
• Worked directly with a corporate marketing team of 10 on content strategy, creative, email, online, and social media marketing strategies.
• Contributed to formulation of creative briefs and requests for the home office creative team and external suppliers, conveying ideas nonverbally.
• Determined best messages for +1K clients by completing A/B testing.
EP Entertainment, LLC / Captiol Music Group / Universal Music GroupMarketing Assistant
May. 2017 - Oct. 2017USA As a marketing assistant at this company, I was a liaison between executive team members and a broad range of internal and external contacts, such as management personnel and internal departments, artist managers, artists, radio promoters, media outlets, outside industry contacts, and other record labels. I have performed business operations and delivered legal and financial guidance concerning key initiatives as well as analyzing new growth opportunities and market trends in digital media.
Some of my achievements at this company were:
• Supported marketing campaign for Grammy winner for 2018's best new Artist award.
• Analyzed new development potential and industry trends in digital media and provided commercial, legal, and financial recommendations for important initiatives.
• Devised and maintained marketing materials for sales presentations and client meetings, while working closely with product development teams.
• Optimized existing workflows and developed a new one by managing creative development for campaigns, including asset toolkits, trailers, promos, sizzle reels, key art, and social content.
DFD MusicMarketing Manager & Music Producer
Jun. 2016 - Mar. 2020Atlanta, Georgia, United StatesWithin this job role, I have recorded albums and tracks on the Billboard charts nine times while performing as an artist and producer in multi- genres and different languages with in-house Marketing. Composed, produced, engineered, and promoted albums with Yo Gotti, Kenny Muney, Young Dolph, BeatKing, Pastor Troy, Boosie Badazz, Project Pat, Lady Luck, and Paul Wall, among others. I have developed marketing solutions for 1501 certified Erica Banks “Buss It “Challenge & Beat King “Then Leave” challenge by identifying industry and marketplace trends.
Following are some of my achievements at Company:
• Generated revenue through developing collaborations, obtaining funds, and capitalizing on market possibilities with CMG "Yo Gotti," PRE "Young Dolph," 1501 "Carl Crawford," Erica Banks, "BeatKing, Duke Deuce, Money Mu DreamDoll, Boosie Badazz, Empire Records, Symphonic Distribution, and others.
• Performed rigorous global operations, from the beginning point of signing multiple artists to labels through marketing and sales of music.
• Raised music funding for artists for over six figures by signing a partnership and advance deal with Beat Bread Inc.
• Boosted customer satisfaction from an average of 3.2 to 4.5 stars by resolving and responding to issues via social media.
• Produced and released over 300 songs professionally
• Recorded and released +300 songs professionally.
• Supervised several > $50K marketing budget and provided strong artistic direction to talent.
US ArmySenior Training Instructor
Jan. 2012 - Oct. 2015United StatesAs an U.S Army Leader, I have achieved combat action badge and other various prestige awards while serving on combat missions. I have monitored student understanding of class concepts and materials by using learning assessments regularly. I have minimized learning gaps and instructed and motivated soldiers by applying various teaching aids. I have implemented advanced teaching methods to boost student comprehension and shorten learning process.
My main achievements during this role are:
• Coached and supervised +1500 enlisted personnel in maintaining of logs and records.
• Trained, supported, and provided assistance in five combat deployments with combat-ready detachments.
• Supervised all training sessions and conduct of 10 Instructors within a company.
• Achieved combat action badge, bronze star, and several arms through completing airborne operations school, and air load planner school.
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