GoogleSenior Digital Marketing Strategist
Dec. 2021Dublin, Comtรฉ de Dublin, IrlandeAs part of the gTech Customer Success Acceleration team, I: - Accelerate customers growth by identifying top opportunities e.g. market expansion, product expansion, geographic expansion, account optimisation and full funnel strategies. - Manage 2 business models: Retail/e-com and Lead Generation focused with both portfolios valued at $200M+ / year (with a 8-12% growth year over year) - Partner closely with account executives from the Google Customer Sales France teams to determine the optimal support for the top clients. Positioned as a Google's strategic products expert and analyst, I analyze and interpret internal & external data, competitors and market trends in order to recommend different forecasted growth scenarios that are good fit for our clients
- I visually translate data to clients with the use of dashboards in order to create meaningful insights, track performance, and facilitate decision-making.
- Create budget forecasts & proposals to represent solution design around customer KPI's and track business goals.
- Work closely with Mid Market Sales leadership to identify opportunities to scale, and help shape seller activation initiatives to drive capabilities, pipeline and uplevel the export narrative in Southern Europe.