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Work Background
HotmartAccount Manager
Nov. 2025Improve the revenue and retention of the assigned clients; Implementation of online sales, marketing strategies, and the effective execution of Hotmart tools to improve customer operations and sales; Manage the communication and supervision of clients at all levels of the organization. Responsible for building a positive relationship with the clients and stakeholders; High ability to analyze problems and needs of the clients to articulate solid negotiation arguments and create win-win situations for both parties; Develop monthly forecasts and weekly reviews of our customer’s revenue to identify opportunities for improvement and pain points to take action on time; Design, implement, and manage forecast processes, and sales planning; Design and deliver sales presentations, handle objections, follow up and close client contracts; Educate our customers on the product and its updates to advise them on the best approach to handle the platform and obtain business results; Become an expert on Hotmart’s solutions and manage the implementation process with the client; Be the Point of contact for the clients in case any technical or business issue happens; Data-driven thinking to address problems cross-functionally; Constantly monitor the assigned accounts to address issues and identify opportunities for growth; Prioritize and manage tasks within a fast-paced and changing environment.
Volvo CarsCustomer Experience & Stakeholder Operations Specialist
Nov. 2024 - Nov. 2025Madrid, Comunidad de Madrid, EspañaAct as a central point of coordination for customer and stakeholder interactions across Portugal, Spain, France and Italy, supporting consistent service delivery and operational alignment between dealerships and clients. Manage multichannel communication workflows (email, phone and live chat), ensuring clear, timely and professional exchanges that support both customer experience and operational processes.
Serve as a liaison between regional teams, dealerships and end users, facilitating information flow, issue resolution and process coordination across markets. Lead community-facing engagement activities for the Portuguese market through social media channels, responding to inquiries and messages to strengthen brand trust, relationship quality and engagement. Contribute to process organization and continuous improvement initiatives, combining operational efficiency with a people-centered and service-oriented approach.
Cruz Roja EspañolaCommunity Support & Social Impact Volunteer
Dec. 2023Madrid, Comunidad de Madrid, España
Cruz Roja EspañolaCommunity Support & Social Impact
Dec. 2023Madrid, Comunidad de Madrid, EspañaProvide frontline community support to African migrants and refugees, supporting their onboarding and integration upon arrival in Spain. Assist with the distribution of essential items for housing and daily needs, including basic supplies, and contribute to the organisation of refuge infrastructure and logistics. Support children and families through the collection and distribution of donated items and toys, ensuring access to basic resources in a safe and dignified environment. Offer Spanish language orientation, as well as translation and interpretation support, to facilitate communication and access to services. Collaborate with multidisciplinary teams and volunteers in the coordination of field-based operations, promoting inclusion, community well-being and dignity.
Community Manager SchoolEducation & Community Programs Manager | Academic Operations
Jan. 2022 - Nov. 2024São Paulo, BrasilLead and coordinate education and community-based programs within a learning platform focused on training, mentoring and professional development for community managers and brands. Design and execute communication and engagement strategies for both B2B and B2C audiences, supporting program visibility, participation and long-term community retention. Manage academic and operational processes, including curriculum organization, administrative workflows and coordination of learning activities. Recruit, develop and supervise a multidisciplinary team, fostering a collaborative and people-centered working environment. Coordinate and deliver in-person and online educational events, workshops and training sessions, ensuring high-quality learning experiences. Oversee content production initiatives, contributing to the creation and structuring of educational materials, articles and resources aligned with program objectives. Support the design and structuring of the organisation’s website, ensuring clarity, accessibility and alignment with educational goals.
FavoHead of Community & Entrepreneur Programs | LATAM
Apr. 2020 - Jul. 2022São Paulo, BrasilLead regional community and entrepreneur engagement programs across LATAM, expanding the scope from community management to communication, experience and stakeholder coordination. Define and execute strategic communication and engagement initiatives to support entrepreneurs throughout their journey, strengthening trust, participation and long-term relationships. Oversee community experience, feedback and insight processes, translating qualitative and quantitative inputs into actionable recommendations for operational and strategic decision-making. Act as a key liaison between entrepreneurs and internal teams, ensuring alignment between community needs, priorities and organizational planning. Lead and develop regional teams, promoting a collaborative, people-centered and high-performance culture. Support reporting, budget coordination and conflict management processes, ensuring effective program execution across markets.
FavoCommunity & Stakeholder Programs Manager | LATAM
Apr. 2020 - Jun. 2022São Paulo, BrasilDesign and implement community-based engagement strategies for entrepreneurs in Brazil and Peru, building structured programs that supported participation, collaboration and knowledge sharing. Coordinate community onboarding, education and engagement initiatives through multiple channels, including group sessions, virtual meetings, written communications and in-person interactions. Collect, analyze and synthesize community feedback and insights, identifying patterns, challenges and opportunities to inform product improvements and program planning. Facilitate two-way communication and feedback sessions between entrepreneurs and internal teams, ensuring community perspectives were represented and understood. Collaborate closely with cross-functional teams to remove operational barriers, strengthen relationships and improve program delivery. Recruit, manage and develop community team members across both countries, supporting team growth and performance.
Instituto Ampara AnimalDigital Communications and Community Manager
May. 2018 - May. 2020São Paulo e Região, BrasilLed digital communication and community programs for Brazil’s largest animal welfare NGO, strengthening public engagement, brand visibility, and stakeholder relations. Key Responsibilities & Achievements: Designed and executed digital communication strategies aligned with organizational goals, increasing reach and engagement across social media, website, and email campaigns. Managed the NGO’s website architecture and content, including campaign microsites and partnership initiatives. Developed and implemented content marketing and community engagement programs, fostering audience loyalty and participation. Led cross-department communication projects, translating internal needs into structured campaigns and programmatic actions. Implemented and optimized digital marketing tools and processes to enhance operational efficiency. Defined KPIs and monitored program performance, providing data-driven recommendations for content and engagement improvements. Managed relationships with external partners, press, and agencies, coordinating joint campaigns and communications. Developed and delivered training workshops for corporate partners (e.g., Carrefour customer service team), extending impact beyond the NGO. Supervised designers and marketing teams to ensure high-quality program and campaign delivery
Casa de MarcasDigital Content & Community Programs Manager
Mar. 2016 - Jul. 2018São Paulo e Região, BrasilLed digital content and community programs for a leading FMCG brand, managing cross-functional teams, workflows and multichannel content production. Drove audience engagement through data-informed content and communication strategies.
NaturaDigital Marketing, Programs and Community Coordinator
Mar. 2014 - May. 2015São Paulo, SPCoordinated digital marketing, community and engagement programs across consumer and sales networks, leading a cross-functional team of 10. Drove digital interaction initiatives, managing content, UX governance, budgets and stakeholder partnerships.
Valor EconômicoDigital Content & Product Analyst
Mar. 2013 - Mar. 2014São Paulo Area, BrazilSupported digital content and user engagement programs for a leading financial media outlet, aligning content strategy with audience and business goals. Also monitored KPIs, produced analytical insights and collaborated on UX and information architecture initiatives to improve digital performance.
Ibope InteligenciaCommunity and Panel Relationship Coordinator
Oct. 2011 - Feb. 2013São Paulo Area, BrazilCoordinated community engagement and stakeholder communication programs, driving participation, retention and long-term relationships. Also led multi-channel engagement initiatives, supported program execution and delivered insights to inform strategic decision-making.
Editora AbrilDigital Programs & Community Content Manager
May. 2007 - Apr. 2011Sao Paulo, San Pablo, BrasilLed content initiatives for a leading career magazine in Brazil, driving audience engagement and community interaction. Coordinated cross-functional teams and also content workflows.
AOL - America OnlineEditor / Reporter
Feb. 2003 - Mar. 2006Santo AndréEditor of AOL homepage, responsible for news writing and photo selection; special reporter, with articles published on AOL website, including Revista AOL. Worked at AOL until the very last day of AOL’s operation in Brazil.
Amdocs (UK) LtdAdministrative Assistant
Aug. 2001 - Feb. 2002London
AmdocsAdministrative Assistant
Aug. 2001 - Feb. 2002LondonAdministrative assistant responsible for dealing with expense reports of employees all around the world.
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