STARS ON EARTH AUSTRALIA Pty. LtdFounder
Sep. 2019 - Jun. 2022Warrandyte, Victoria, Australia**2019**
- In September 2019, I conducted a feasibility study on behalf of Arthur Le Fleur. My aim was to help Arthur realize his dream of owning & operating his own business while also embracing the challenge of establishing a startup. **2020**
- The plans forSTARS ON EARTH began to take shape in early 2020, but then COVID-19 pandemic struck.
- Melbourne, endured one of the hardest & longest lockdowns globally, which forced us to put our plans on hold.
- However For 37 consecutive weeks straight, during lockdowns, we worked on Zoom providing entertainment to people online.
- In the background, I continued to devote many hours to setting up STARS ON EARTH (SOE) and ON EARTH ENTERTAINMENT (OEE). **2021**
- On January 11, 2021, Stars On Earth - Knox City had its first trading day.
- Thanks to our experiences in 2020, we had contingency plans in place in case of future lockdowns. **PERFECTING THE MODEL**
- Our long-term vision was to expand this business model across Australia, but our primary focus was on perfecting the model at Knox City.
- Our plan involved scaling the business nationally, with Arthur teaching program directors at other locations **ACHIEVEMENTS**
- We successfully built a highly profitable business model during one of the most unstable periods in human history, in the most locked down city in the world. - We kept our 8 staff members & our stars positive, motivated and entertained.
- Establishing SOE involved meticulous structuring, planning, budgeting and forecasting. Every decision was carefully calculated **MISSION SUCCESSFUL**
- My mission was to help Arthur achieve his dream of establishing a thriving startup & we succeeded! **DAS FUTURE**
- In June 2022, SOE transformed into what we now know as COLOURZ, adopting a fresh identity. Arthur's business became financially stable & self-sufficient, equipped with robust systems & operations to secure his future.
- It was a rewarding experience for me to be part of this project.