Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
GoogleMarketing Lead Turkiye - Google Cloud
Sep. 2019İstanbul
collective minds_ istanbulFounding Member
Nov. 2018 - Oct. 2019Istanbul, TurkeyAs Unita Design we are proud to be the Founder Member of Collective Minds; A platform of leading transformational thinkers. begum@collectiveminds.ist Way We Believe
We share beliefs in collective thinking, collaboration, positive change and innovation.
Our network incorporates transformative business consultants across diverse disciplines and backgrounds with real work experience sharing the aim of making a positive and real impact on businesses, organizations and brands. Way We Play
Great minds think different together. Collective minds consider relations between parts and whole, stability and change, individuals and organizations, rationality and creativity. A collective mind celebrates and harness diversity by welcoming diversity among people and ideas, knowledge and cultures, free thinking and expertise. We deal collaboratively with sophisticated business problems. We Empower
The knowledge each building on one another empowers organizations to establish
a long-lasting positive change in areas we focus:
- Business
- Design
- Strategy
- Technology Collective efforts, extensive multi-industry know-how and experience, multi-disciplinary background and valuing contribution of each other makes it possible to:
- Turn problems into innovation
- Turn ideas into action
- Create real business impact We Think Different Together
We are a platform of thinkers who turn ideas into action. As a collective or individuals, we’re perfectly suited to take on your business problems and provide actionable solutions as a unifying force for your companies and brands. Collective Minds Solutions
Technological and behavioral forces are transforming; how works gets done, who does it, and even what business looks like. We provide meaningful solutions to your complex problems by a comprehensive and uniting approach with our network of senior business consultants in our expertise playground:
- Leadership & Strategy - People & Culture
- Brand & Communications - Digital & Technology
Unita DesignFounding Partner
Dec. 2016 - Dec. 2022Istanbul, Turkey
HPE SimpliVityRegional Marketing Manager- Eastern, Emerging and Israel Regions
Nov. 2015 - Mar. 2017Istanbul, TurkeyDeveloping and executing regional marketing plans in line with Worldwide marketing strategies and campaigns. Building and executing effective lead generation campaigns using email, the website and social and working closely with sales in the process. Working with partners to develop joint go-to-market plans and campaigns. Driving innovation and optimisation of campaigns to generate a strong ROI. Developing international messaging/positioning frameworks in line with the EMEA Sales strategy.
VMwareCountry Marketing Manager
Jun. 2013 - Nov. 2015TurkeyDeveloping marketing plans for Turkey in close collaboration with the Country Manager and EMEA region. Gathering extensive knowledge on the different market segments and generating plans to enter new segments. Working closely with the local PR agency to improve the awareness of VMware’s solutions and overall strategy moving forward. Producing and publishing customer case stories and best practices. Driving and controlling the lead management process including tracking and tracing. Controlling and managing the partner network regarding all marketing activities. Working together with the local sales team and other internal stakeholders to make sure that execution is in line with the overall strategy. Initiating alliance marketing activities with major IT vendors.
Hewlett Packard EnterprisePartner Business Sales Manager
Mar. 2012 - Jun. 2013Managing business relations with assigned channel partners in Turkey. Establishing and maintaining account plans to promote sales growth. Carrying revenue and profit quota for assigned channel partners. Engaging HP resources and senior executives to build strategic relationships with the partner which ensures long term business opportunities for HP.
Hewlett Packard EnterpriseChannel Marketing and Education Manager
May. 2010 - Mar. 2012Coordinating and implementing co-marketing activities, events, PR activities, partner and customer trainings, HP Institute, ExpertONE and business development programs. Driving sales programs into the Channel through best-in-class marketing campaigns including events and awareness activities. Acting as marketing consultant to Channel Partners and Distributors advising on current and enhanced strategies to win incremental business with sales programs. Communicating quarterly marketing plan with the sales team and with the EMEA groups for approval.
HPChannel Marketing Manager
Dec. 2008 - May. 2010Coordinating and implementing co-marketing activities, events, PR activities. Planning and executing quarterly marketing budgets. Designing and executing lead generation campaigns to support channel partners and distributors. Managing creative agencies and call center. Creating the quarterly channel magazine via agency. Initiating channel focused alliance marketing activities with major IT and telecom vendors.
HPChannel Programs and Marketing Lead
Jan. 2006 - Dec. 2008Coordinating the marketing activities of HP Preferred Partner Program, HP Certified Professional Program, partner trainings and HP specializations. Creating the fundamentals of Preferred Partner Program by raising specialization level of the channel partners. Defining the training schedule of country channel partners, creating, planning and executing detailed marketing communications plan to convince channel partners. Coordination of partners’ contracts evaluation and execution.
HPBusiness Operations Specialist
Jul. 2004 - Jan. 2006Management of all logistical processes following the sale of HP products, including coordination and oversight of operations with third-party logistics companies.
Intch is a Professional Networking App for the Future of WorkSee more people like Begum on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
263039 people
28
Partner @ Yağcı Legal
58
Logistics & Supply Chain Director , Business Unit Manager @ Panalpina & Iyonya @ Iyonya Logistics & Supply Chain Management
15
Freelancer
100892 people
58
Logistics & Supply Chain Director , Business Unit Manager @ Panalpina & Iyonya @ Iyonya Logistics & Supply Chain Management
21
Entrepreneur • Advisor • Consultant @ alfademi
32
Content manager @ Justsnap