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Work Background
Bell MediaSenior Traffic Coordinator
Feb. 2019Optimized inventory management and controlled oversell, significantly enhancing revenue streams.
Scheduled and processed contracts and revisions, ensuring all agreements were accurate and up-to-date.
Played a key role in aligning Virgin Radio stations nationwide, contributing to cohesive and effective programming.
Consistently met high-pressure deadlines and managed last-minute changes with exceptional attention to detail.
Acted as the primary liaison for Virgin Radio Vancouver/London, ON, and Bounce Radio Okanagan, facilitating seamless communication.
Collaborated daily with agency reps, media teams, creative agencies, and management to ensure contracts are met at the highest standard.
Expertise in prioritizing and managing tasks while adapting to changing priorities and moving deadlines.
Executed the Radio to Road campaign, successfully integrating radio and billboard advertising for World Cup 2024.
Provided critical assistance and backup to fellow schedulers, ensuring uninterrupted achievement of regular objectives.
Reconciled as-run logs post-playout for accounting accuracy and CRTC reporting compliance.
Collaborated closely with Sales, Advertisers/Agencies, Accounting, and Programming/Promotions teams, fostering strong internal and external partnerships.
Trained coordinators on essential programs and workflows, enhancing team efficiency and effectiveness.
Compass GroupMarketing Manager
Feb. 2018 - Apr. 2019Calgary, Canada AreaManaging the marketing for Thirteen hospitality brands. Creation & implementation of high level marketing plans, budgets & KPI’s. Strategic planning, Project Management, Brand development and ensuring brand standards are exceeded. Leadership, training & coaching with team members within all departments to ensure marketing integrity. B2B, Building & maintaining relationships with head office, clients, brand partners & staff. Creating & delivering client & community marketing presentations and meetings. Website development, social media management including strategies, content creation and calendars. Graphic Design with experience in Illustrator, Final Cut Pro, Photoshop, InDesign. Fluency in Microsoft office. Event planning including client engagement, fundraising, Brand launches & customer appreciation events. Experiential marketing and brand representation & promotions.
Tastea Blend BarBusiness Owner
Mar. 2015 - Oct. 2018Calgary, Canada AreaCustom Blended Organic & Ethically sourced Loose Leaf Tea import
Harvard BroadcastingAlberta Traffic Coordinator
Aug. 2013 - Feb. 2018Successfully launched a new operating system, conducting staff training to ensure seamless adoption.
Streamlined processes across sales, creative, and advertising teams, enhancing efficiency.
Managed and scheduled local and national copy for agencies, radio, and TV platforms, ensuring timely delivery.
Strategically planned and executed advertising contracts, fostering both new and long-term client relationships.
Maintained clear communication and contractual integrity with clients and account representatives.
Mediated between internal and external departments to ensure cohesive advertising and branding efforts.
Managed accounts receivables and finalized year-end financials, ensuring accuracy and compliance.
Provided ongoing training and coaching to enhance team success in brand and contract adherence.
Developed strategic partnerships to grow target audience and drive advertising sales.
Created and implemented social media and promotional content for community events, increasing visibility.
Boosted community engagement by organizing, scheduling, and promoting station presence at local events.
Managed events and content calendars for station-hosted local events, ensuring effective execution
104.7 Free FMInternship
Apr. 2012 - May. 2012Grande PrairieOn-Air, Promotions, Live on location broadcasts, News reporting.
Harvard BroadcastingPromotions, Community Coordinator
Sep. 2011 - Sep. 2013Calgary, Canada Area
Newcap RadioStreet Team/Promotions
Mar. 2010 - Jan. 2011Promotions/Attending managing events around the city.
Sobeys’s CapitalHR & Payroll supervisor
Sep. 2007 - Aug. 2012Calgary, Alberta, CanadaManaged mediations, hiring, terminations & advertising of vacant positions
Conducting company orientations, training & coaching within all departments
Preparing all financial caps, sales reports and budgets for upper management
Completing daily & weekly duties for payroll reporting, WCB claims & various HR duties using SAP
Implementation of brand promotions & loyalty program
Management of balancing & reporting for accounts receivables/payables
Implementation & training on new Inventory & payroll systems providing ongoing management & support
Sub City RadioOn Air
Nov. 2006 - Feb. 2007Glasgow, United Kingdom
Pret A MangerTeam Supervisor
Dec. 2005 - Mar. 2007Glasgow, United KingdomSupervisor
TESL TutorTeacher
Sep. 2005 - Dec. 2005Madrid Area, Spain
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