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Work Background
SalesforceAccount Executive
Jan. 2025Toronto, Ontario, Canada
FoodDocsLead Account Executive
Nov. 2023 - Nov. 2024On a one year contract, I owned sales at FoodDocs! I worked on implementing a sales process for supporting and converting our large inflow of inbound leads, working to engage some of our most high valued ICPs. Besides tweaking our process and implementing strategies, I spent my days talking with Food Companies of all kinds about how FoodDocs aligns to solve their biggest compliance challenges.
RouteThisSenior Account Manager
Jan. 2022 - Nov. 2023RemoteFocussed on a book of existing ISP and Smart Home customers, I was tasked with strategizing across RouteThis’ largest, most complex accounts, focussing on renewals and growth and engaging with both highly technical and business stakeholders alike.
DixaAccount Manager (Dixa, Elevio)
Jun. 2021 - Jan. 2022Remote-Dixa acquired Elevio at the start of 2021-
Initially tasked with upselling Dixa, a conversational customer service platform to existing Elevio customers. Quickly shifted to managing a book of Mid and Enterprise Dixa customers, selling into customer support teams.
DixaDirector of Sales / Founding Account Executive (Elevio)
Jan. 2020 - Jun. 2021First sales hire for this small, AI contextual knowledge company. I set-up a sales process, wrote the sales playbook, assisted in our Salesforce implementation, supported marketing on automating our customer-facing communications with a goal of increasing self-serve sales (rate was 5%, increased to 25%), and was an individual contributor selling into marketing teams in a wide range of markets.
Respondent IncFounding Account Executive / Account Manager
Nov. 2018 - Dec. 2019First sales hire for this new market research recruitment software company. I developed and executed a sales plan for Respondent’s SMBs (700+ accounts), authored Respondent’s Outbound Sales Guide, worked as individual contributor, selling into the research side of marketing departments.
InVisionEnterprise Account Executive
Mar. 2017 - Nov. 2018Focussed on generating pipeline and closing net new logos, selling InVision's whiteboard/productivity platforms to Product and Marketing teams within Enterprise companies.
Clio - Legal Practice Management SoftwareAccount Executive
Mar. 2015 - Feb. 2017Toronto, Canada AreaA high-velocity sales role, I focussed on closing new, SMB logos, selling practice management software to lawyers.
UberflipAccount Executive
May. 2010 - Feb. 2015Liberty Village, TorontoI was one of Uberflip’s first employees. I was the sole salesperson for about 3 years and was key in helping bring in the company’s first 2 million in revenue, initially selling to publishers, printers and other paper-heavy corporations, moving to marketing teams about three years in as the platform pivoted.
Various publications & booksPrior to starting my sales career, I held a number of roles in the Publishing Industry:
Oct. 2000 - May. 2009Downtown TorontoCommunications Manager, Magazines Canada
May 2007 – Oct 2009 (2 yrs 6 mos) Event Manager & Publicist, This Is Not A Reading Series
Apr 2006 – May 2007 (1 yr 2 mos) Marketing & Advertising Sales Manager
Broken Pencil Magazine
Oct 2000 – May 2007 (6 yrs 8 mos)
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