Timothy Denis - Principal, Above Category Consulting

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Work Background

Above Category ConsultingFounding Partner

Mar. 2024Brooklyn, New York, United States · Hybrid

Standard MetricsGlobal GTM Development Lead

Jul. 2023 - Apr. 2024New York City Metropolitan Area · Hybrid-Spearheaded TOFU KPIs and AI toolset, increasing average monthly pipeline 36% through strategic data analysis -2X ramp performance through 150% team growth through collaboration with sales, product management and marketing teams -Created and delivered coaching curriculum to Sales Development Reps and Account Executives, leading to a 25% increase in early stage opportunity progression -Developed new cross-department GTM strategy with Marketing Standard Metrics is an automated data platform backed by leading VCs including Slack and Spark Capital, that enables financial transparency between startups and investors, empowering founders to make better decisions in scaling their companies.

Signal AIHead of Sales Development Americas

Dec. 2021 - Apr. 2023New York City Metropolitan Area-Developed sales enablement curriculum and directly engaged in critical sales calls, leading to a 24% increase in meetings, 36% increase in conversion to opportunity, and 30% improvement in closing rates -Increased Quarterly Pipeline Gen 3x in 3 quarters, $599k to $1.55million -Created and enabled workflow process and efficiency resulting in 2X growth in sales activity ROI -Increased booked discovery calls by 24%, and conversion to opportunity by 35.7% 40% of the Fortune 500 including Deloitte, Bank of America and Google use the Signal AI decision augmentation solution for real-time market and media intelligence to uncover trends, risks and opportunities and support critical decision-making.

ActionIQDirector, Global Business Development

Jun. 2021 - Nov. 2021New York, New York, United States · On-site-Implemented strategic sales processes and enablement initiatives, overseeing a 64% increase in lead conversion through targeted GTM training and the optimization of sales tools -Responsible for $490k budget covering new hires and tooling -Created Business Development Department and implemented GTM strategy, increasing Lead conversion 64% and sourcing $16MM in pipeline in 6 months -Designed and Implemented onboarding curriculum increasing ramp by 30% ActionIQ CDP enables large organizations to solve chronic customer data fragmentation and gain the customer intelligence needed to orchestrate experiences across all their brand touchpoints.

Glassbox DigitalDirector, Sales Development Americas

Jul. 2020 - Jun. 2021Greater New York City Area-Developed and led sales and product enablement for US GTM strategy in collaboration with Demand Generation Marketing -Managed 3 distributed teams responsible for generating 200+ Qualified Opportunities worth $30million in Annual Recurring Revenue -Leader in pipeline generation across North America, EMEA, and APAC territories -Responsible for team generating $8million in Opportunity ARR

Glassbox DigitalBusiness Development and Sales Operations Architect

Jul. 2019 - Jul. 2020New York City Metropolitan Area-Created Business Development department from the ground up, hiring 6 Sales Development Reps (2 of which have since been promoted to AE) -Built and implemented onboarding curriculum and sales and product enablement content -Rearchitected Salesforce CRM operations -Developed and tracked department KPIs, Quota, GTM strategy Glassbox is the only enterprise digital analytics platform to automatically record and index 100% of every visit to your site – on both web and mobile applications.

BackbaseInside Sales Manager - East; Sales Operations and Enablement

Oct. 2017 - Jun. 2019New York, New York-Founded NYC Sales office in collaboration with Regional Sales Directors -Hired and onboarded 4 Business Development Reps and 4 Account Executives -Created sales enablement content including product demonstration videos and GTM messaging -146% Quota ($6.975m); 200% increase in qualified opportunities; 66% growth in activity by team 2018 and H1 2019 -63% increase in activity efficiency through optimized sales operations, Salesforce admin and introducing best practices

BackbaseSolutions Engineer

Jan. 2017 - Oct. 2017Greater New York City Area-Completed RFPs and Deployment Sizing documentation for procurement and product deployment -Delivered 60+ technical demos for Tier 1 international financial institutions including customers in the US, Canada, Netherlands, London, Saudi Arabia -Increased platform onboarding by 50% -Drive functional and technical product overviews for Senior and C-Suite stakeholders at global banks Additionally, I standardized and recorded product demos across all products for internal and partner distribution. As well as drove functional deep dives for Senior and C-Suite stakeholders at prospect banks. Targeting Tier 1 and 2 financial institutions with over $10 billion in assets. Backbase is a fintech software provider that empowers financial institutions to accelerate their digital transformation and effectively compete in a digital-first world.

LinkedInAccount Executive, Sales Solutions - Financial Services

Jan. 2016 - Dec. 2016New York, NY-Closed over $45k in new ARR, 90% of quota -Self sourced $150k in pipeline -Full cycle sales representative covering 350+ accounts across financial services Sales Solutions Account Executive - I delivered the power of LinkedIn Sales Navigator to the forward thinking firms in the financial services space. Sales Navigator allows them to quickly find, relate, and engage with new opportunities. I work to educate firms and companies about the power of social selling and how it can be most effectively leveraged as a sales, business development, deal sourcing, and due diligence tool.

ConversocialBusiness Development Representative

Oct. 2014 - Dec. 2015New York City-Accounted for driving more than 25% of new North American opportunities in 2015 -Responsible for all new opportunities in the Telecom, Hospitality, and Technology industries in North America -Generated Fortune 500 opportunities including Intel, Wells Fargo, and Bank of America -Lead seminars and work-shops at the industry’s largest conferences, including Call Center Week in Las Vegas -Collaborate with Marketing to develop and implement multi-touch campaigns around brand generated content and independent research -Utilize sales software tools including HubSpot, Salesforce, SalesNavigator, and Buffer to identify leads, create templates, and generate market awareness and interest

Merrill LynchClient Associate

May. 2013 - Oct. 2014Greater New York City Area-Assisted First Vice President – Investments and Financial Advisors with $500+ million under management -Analyzed existing portfolios and statements to determine suitability and potential risk exposure -Maintained relationships with clients and external/internal wholesalers -Trained interns in use of Thomson ONE Wealth Management tool and Reuters operational software -Provided frequent service and support to high net-worth clients, including trade executions and wire transfers

Colin Keaveney Photo and DesignInvestor, Production Associate

May. 2014 - May. 2014New York City Metropolitan Area

Harrow SportsSales Consultant, Event Supervisor

Feb. 2013 - May. 2013Greenwich, CTo Organized promotional events with local organizations to expand brand awareness o Identified potential revenue opportunities through colleges and organizations o Initiated and developed sponsorship with Roanoke College Squash o Managed and maintained terms and accommodations for brand representatives

Webgility LLCSales Department Intern

Jun. 2011 - Aug. 2011San Francisco Bay Areao Promoted and sold software to global clients for QuickBooks integration o Profiled individual clients’ needs through due diligence to asses product suitability o Strategized with sales and marketing directors to promote product line efficiently o Planned and executed targeted social media marketing campaign responsible for 5% traffic increase o Executed implementation of 150+ service subscriptions o Contributed to growth effort in excess of 200%