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Work Background
ValerieFounder, Culture & Marketing
Sep. 2023New York City Metropolitan Area
Dentsu CreativeSVP Diversity Equity & Inclusion
Apr. 2021 - Sep. 2023
WPPGlobal Director, Talent Partnerships
Nov. 2020 - Apr. 2021New York, New York, United States
WPPGlobal Director of Community Engagement, Global Culture
Oct. 2019 - Nov. 2020Greater New York City Area
EssenceAssociate Operations Director
Mar. 2019 - Oct. 2019Greater New York City Area
MissionProject Director
May. 2018 - Oct. 2018Greater New York City Area
AKQASr. Project Manager
Jul. 2017 - May. 2018New York, New York
Mixed Company PodcastProducer & Co-Host
Mar. 2016Greater New York City AreaA RAW PODCAST ABOUT DIVERSITY, INCLUSION & SOCIAL EQUITY IN CREATIVE INDUSTRIES FROM THE PERSPECTIVE OF MID-LEVEL PROFESSIONALS OF COLOR
space150Senior Digital Producer- Digital Production Lead
Jul. 2015 - Jul. 2017New York, New YorkI work with my client team to develop strategies across multiple clients and projects, as well as anticipate and address emotional and environmental needs for my project and client teams. I share my experience to mentor and lead other PMs, challenging them to think outside the box to solve project issues. I act as the business liaison between Space150 and the client on active projects by communicating client needs clearly to the internal team. I ensure outstanding client service by anticipating opportunities as well as issues, and responding proactively to ensure effective resolution.
space150Digital Producer
Oct. 2014 - Jul. 2015Brooklyn, New York
AD60 INCMobile Project Manager
May. 2013 - Oct. 2014Brooklyn, NY• Responsible for the success of digital and video projects in relation to timeline, and scope while meeting business requirements and strategy. Specifically for Christie’s Auction House, Nutrisystem, ACE Group Inc. & Songza. . • Serves as a main client interface on projects by clarifying strategic requirements, explaining complex ideas clearly, and managing expectations
• Created internal process and documentation for the newly implemented Quality Assurance department, including setting project requirements, building test cases and effectively executing digital product testing
• Develops and update and monitor project plans for all projects
Momentum WorldwideProject Management
Aug. 2012 - Apr. 2013Greater New York City AreaI worked with the strategy, creative and account teams to execute quality
experiential, print and digital campaigns for Coca Cola, Microsoft, American Express,
L’Oreal and Verizon. My duties included managing the project start process for client
teams, managing scheduling and timelines and negotiating deliverable sets through
the duration of each project.
WundermanAccount Executive
Mar. 2012 - Aug. 2012New York, NYI worked with agency colleagues to devise campaigns that met the
client’s expectationst. My duties included: Negotiating details of each campaign
with clients and agency staff; Presenting creative work to clients for approval or
modification; Manageing Direct Mail campaigns for Citibank from conception to
execution by developing initial project estimates, identify internal project resource
requirements and team allocation.
WundermanJunior Project Manager
Jun. 2011 - Aug. 2012Greater New York City Area
Capitol Records CollegeCollege Marketing Representative
Aug. 2008 - Dec. 2010Washington, DCAssists the Capitol marketing department by creating a presence for Capitol recording artists on the Howard University campus, by formulating, directing and coordinating marketing activities to promote breaking and established urban musicians on the Capitol Records artist roster. During this time, I worked with marketing managers to identify, develop, and evaluate marketing strategies based on knowledge of establishment objectives, and Howard University market characteristics.
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