Gala Benavides

Senior Marketing Manager @Freelance

Campaign ManagementBrand ManagementUser ExperienceStrategic MarketingMarketing DirectorBrand Marketing ManagerFacebookA/B TestsYoutubeTeam LeadershipGrowth HackerGoogle AdsDigital MarketingInstagramBusiness OwnerUnited Arab EmiratesContent ManagerDigital Ads Manager💸 MarketingCopywriter

Senior SEM Account Manager $50.00/hr Top-rated Freelancer | ExGoogler | Expert-Vetted With over a decade of experience in digital marketing, I specialize in Google Ads management to drive exceptional results for e-commerce and corporate clients. My expertise lies in crafting and executing strategic, data-driven advertising campaigns that deliver measurable growth and enhance performance. What I Do Best: - Custom Google Ads Campaigns: Tailored strategies that align with your business goals, maximizing ROI and driving significant growth. - Data-Driven Optimization: Leveraging the latest tools and technologies to optimize ad spend, improve targeting, and achieve high-impact results. - In-Depth Analysis: Analyzing campaign data to extract valuable insights and refine strategies for continuous improvement. - Strategic Guidance: Offering expert advice and actionable recommendations to ensure campaign success and client satisfaction. Why Work With Me: - Proven Expertise: Extensive experience in managing and optimizing Google Ads for diverse industries, including e-commerce and large corporations. - Client-Centric Approach: Clear communication and strategic support tailored to your unique needs, ensuring that each campaign exceeds expectations. - Cutting-Edge Techniques: Utilizing advanced technologies and market best practices to stay ahead of industry trends and deliver superior results. Client Feedback: “Gala’s expertise in Google Ads has been a game-changer for our e-commerce business. The strategies and insights provided have consistently delivered outstanding ROI. Highly recommended!”

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Network Power<100 people

Roles

💸100%

Marketing

✔️50%

👍50%

Sales & BizDev

Geos

🇦🇪50%

United Arab Emirates

Work Background

FreelanceFreelance Senior SEM Account Manager

Jan. 2022United Arab Emirates · Remote- Ecommerce, Travel, Wellness & Sports

Publicis GroupeSEM Account Manager

Jul. 2021 - Dec. 2021Madrid, Community of Madrid, Spain- Manage trusted relationship with client and develop a deep understanding of their business challenges in order to improve their digital marketing performance and help them meet their goals - Client: Stellantis

Dentsu Aegis NetworkSenior SEM Account Executive

May. 2019 - Jun. 2021Madrid, Madrid, España- Conduct day-to-day team coordination, planning, and implementation of Tactical/Strategical actions - Client: El Corte Inglés

GooglePerformance Account Manager, Large Customer Sales (Powered by Adecco)

Oct. 2018 - Apr. 2019County Dublin, Ireland- Provide integrated, cross-platform advertising solutions. - Create ways to improve our relationships with clients and grow client accounts. - Improve clients' campaign performance and business growth. - Generate business plans to define business strategies and tactics and support clients with the creation of global/regional large-scale advertising programs (e.g. global sponsorship campaigns, cross-market product launch or brand campaigns). - Manage trusted relationships with clients and develop a thorough understanding of their business challenges.

CognizantGoogle Ads | LCS Media Campaign Manager | Quality Analyst [QA]

Feb. 2018 - Sep. 2018County Dublin, Ireland- Lead quality checks on Google Ads campaigns implementations within EMEA markets. - Coach & Mentor team members. - Consultant role for advertisers, consumers & partners. - Deep dive into errors, perform RCA, report preventive and corrective actions - Take part in client meetings, present findings/analysis, drive actionables to closure - Handling queries/troubleshooting on assigned cases within Service Level Agreement

CognizantGoogle Ads | LCS Media Campaign Manager | Subject Matter Expert [SME]

Aug. 2017 - Feb. 2018County Dublin, IrelandAuction Implementation Expert - Google Ads [EMEA] - Assisting LCS sales teams and advertisers by providing efficient Google Ads Campaign Implementation solutions and timely communications. - Supportive, consultative and technical role for our important sales teams and customers such as advertisers, consumers, partners, publishers and retailers. - Execute implementation requests successfully by providing quality support. - Prioritise and deliver outstanding customer service for LCS segment in EMEA. - Work diligently to ensure it meets the highest level of accuracy. - Communication via email and VC with Account Managers, Advertisers, Top Creative Agencies and Publishers to address issues in a timely manner. - Write of scripts to support bulk implementation requests in a daily basis. - Use of Excel and Google Spreadsheets at Advance level.

Arvato Financial SolutionsGoogle AdWords | Senior Workflow Lead & Account Strategist

Dec. 2016 - Aug. 2017County Dublin, Ireland- Helping to optimize online Google AdWords marketing campaigns and strategies to meet client's businesses goals. - Providing strategic, consultative and technical advice on AdWords to SMB advertisers in Spain. - Building new campaigns and optimize existing ones to ensure they are line with their goals and follow their performance. Managing Google AdWords advertisers, publishers, and/or users inquiries while managing growth through implementing optimization solutions. - Providing strategic advice and help solve issues by working closely in a consultative role with clients. - Using advanced optimization techniques and work on complex campaign upgrades aligned to customers’ goals across Search, Display Network, Shopping, Video and Mobile. - Advanced product knowledge and troubleshooting regarding AdWords, Google Analytics, Merchant Centre, Youtube, Search Console and Google My Business. Skills and Duties as Workflow Leader: - Managing Workflow of the Associate Account Strategist and Inside Sales Spanish Team. - Helping every team member to reach their goals and targets adapting duties and task to their strengths and upskilling providing training shadowing or another activities when needed. - Analysing daily teams data and communication of best practice actions point to improve performance. - Managing overflow requests. - Liaising with team leader to determine market priorities. - Management of daily schedule of every member. - Analyse data to identify trends or enhance our customer support processes and improve team efficiency. - Provide and receive feedback to/from the team in order to adjust actions plans accordingly. - Acting as a point of contact for the team if Team Leader is out of office. Achievements: - Silver Star Award Q1 2017: Recognition from Arvato CRM regarding outstanding achievements at individual level. - Top performer in the overall Google AdWords Sales Department (Kickstart) for Q2 2017. - Overachieving sales and revenue targets by 200%.

Arvato Financial SolutionsGoogle AdWords | Online Advertising Specialist

Apr. 2016 - Dec. 2016Dublin, Ireland- Technical support driving above & beyond customer satisfaction. - Troubleshoot and help advertisers on advanced product queries. - Assist clients with advertising account optimization through expertise consultation. - Deliver efficient troubleshooting and query resolution. - Present work professionally in a timely & efficient manner within deadlines. - Exhibit ability to show initiative identifying trends and/or process improvement. - Continuous product & process training in fast paced environment. - Gain an in depth knowledge & understanding of all online advertising services including PPC, Maps, Shopping, Analytics & Search Engine. - Google AdWords Official trainings provided by Company and Certifications in a weekly basis. Achievements: - Star Award Q2 2016: Recognition from Arvato CRM regarding outstanding achievements at team level.

CRYMA MadridCommercial Management and Marketing

Sep. 2013 - Jan. 2014Madrid Area, Spain- Organization of the Sales Team agenda. - Creation, implementation and monitoring of marketing activities. - Prospecting new customers. - Applying commercial strategies. - Search and negotiation for agreements with sector's main associations. - Help creating and developing the Marketing Plan and designing new projects and marketing actions. - Continuous contact with clients to make sure company drives best quality products and service. - Database Management. - Budgeting. - Design and implementation of printed creatives.

Sony Pictures EntertainmentDirect Sales Agent

Jan. 2010 - Sep. 2013Madrid Area, SpainMore than one year experience as "Direct Sales Agent" working on different campaigns for leading companies (IT sector) such as Sony Computer Entertainment, Kaspersky Internet Security, Panda Security. Driven results to leads and sales