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Work Background
InvevolFounder & Trusted advisor
Jun. 2024Niffer, FranceFounder and Trusted Advisor at InVeVol Consulting, Dirk Ziegler is a passionate, dynamic and results-driven leader with over 20 years of experience in driving growth and transforming businesses across the healthcare sector. With a rich background in strategic and operational leadership, Dirk has expertise in business model transformation, go-to-market strategy, portfolio management, and digital transformation. He has successfully led large-scale projects and product launches, optimizing organizational structures to enhance efficiency and performance. Dirk's advanced skills in data and digital technologies, including AI, machine learning, and data lifecycle management, have empowered organizations to innovate and achieve strategic growth. His proficiency in business analytics, commercial strategy, and operational optimization positions him as a pivotal force in fostering a risk-tolerant culture and maximizing ROI for his clients. At InVeVol Consulting, Dirk leverages his extensive network and industry insights to deliver tailored solutions, helping businesses navigate uncertainties and capitalize on new opportunities. As German national, fluent in German, English, and French, Dirk is dedicated to guiding organizations through digital transformation and innovation, ensuring long-term success and resilience. Connect with Dirk to explore how InVeVol Consulting can transform your business strategy and drive sustainable growth.
Private ContractorSenior Consultant Strategic growth and transformation
Feb. 2024 - Jun. 2024Dirk Ziegler is a seasoned professional with over two decades of experience in strategic and operational leadership within the Life Sciences sector. Dirk brings a unique combination of real-world leadership experience and data & digital technology expertise. His proficiency lies in guiding individuals and teams across various sectors in identifying the opportunity from the digital transformation and shaping their vision, to identify the skills and expertise enabling the successful implementation of their growth strategy.
NovartisData Lifecycle Lead
Apr. 2022 - Apr. 2023Basel, SwitzerlandA temporary assignment with Novartis Customer & Technology Solutions CTS. Manage the development and maintenance of enterprise data lifecycle process definitions across all data domains and build the community for alignment and awareness.
NovartisGlobal Health Digital Ecosystems Lead
Mar. 2021 - Jan. 2024Basel, SwitzerlandAct as single point of contact between Novartis Global Health and the public private ecosystems of partners, like the BioCampus (innovative solutions for the future in health) and STELLA CoE (solutions for the strengthening of health systems in LMICs) ecosystems within the University of Basel. Responsible to develop, align, and execute the Global Health strategic digital roadmap with key ecosystem stakeholders and partners, aligned with the wider Global Health functions and customer facing organizations. Driving health systems strengthening projects adapted to the local concepts, improving population health by enhancing access to data, insights & RWE and increasing patient access to health care and fairly priced treatments.
NovartisGlobal Health Digital Analytics & Reporting Manager
Jan. 2020 - Mar. 2021Basel, Canton of Basel-Stadt, SwitzerlandBuild the data foundation & Automated Analytics to allow augmented insights into Global Health Disease Programs and Strategies
DigitalBaselMember of Advisory Board for Digital Health
Sep. 2019 - Oct. 2022Basel
NovartisSenior Global Brand Manager, Novartis Social Business
Aug. 2017 - Jan. 2020BaselIdentify, research, and engage with prospective businesses in 7 incubator countries (Laos, Cambodia, Nepal, Rwanda, Uganda, Tanzania, and Malawi) to integrate the Novartis group portfolio and evolve into a new Social Business model across the income pyramid. Establish social program strategies and ensure seamless execution and continued operational success and sustainability. Align Social Business launch strategies with overall corporate objectives and maintain direct oversight of operations (distributors, supply chain, and partners). Develop marketing programs and global promotions to improve awareness of the Novartis Social Business model. Key Accomplishments: » Conceptualized and aligned the new Social Business strategy and operational blueprint for countries with full responsibility.
» Successfully took over the existing business from all Novartis divisions in the incubator countries, including the Sandoz business and regional team in Kenya, enabling its expansion to lower levels of the income pyramid.
» Aligned the Novartis cross-divisional and cross-functional malaria strategy 2019-2025, effectively building the pre-launch plan for the next generation anti-malarial treatments in development. » Established the Basel based Rhine-Valley network for Health System Strengthening programs in low- and middle-income countries, including partners from Germany, France, and Switzerland.
» Currently represent Novartis on the Board of Directors of the Swiss Malaria Group SMG since 2015, leveraging the group’s access to key global stakeholders for input into the Novartis Malaria Strategy and development plans.
SandozHead of Sales and Marketing, Africa
Jun. 2016 - Jul. 2017Basel Area, SwitzerlandResponsible for driving commercial strategies and execution, as well as the integration of 19 mature brands (MBs) from the Novartis Pharma portfolio into the Sandoz Africa organization (Project Blue). Ensured seamless transition of resources, expansion of sales teams, execution of strategic plans, forecasts, supply, and SFE. Key liaison between Global Project Blue team, Novartis Social Business, Novartis Pharma Services, Novartis Established Medicines, Novartis Oncology, Alcon, and Sandoz Africa. Key Accomplishments: » MBs all integrated with individual growth rates of more than 15% in the first year and Project Yellow, a new Malaria brand strategy, achieved 20% growth rate in the private market.
» Negotiated and closed the largest government deal ever for Coartem ($6M).
» Effectively took over the Sandos portfolio OTC, Onco/Bio, and Hospital accounts, driving successful strategy development and execution. » Represent Sandoz in the Novartis Africa Health Alliance (NAHA).
NovartisGlobal Brand Director Malaria
Dec. 2013 - May. 2016Basel Area, SwitzerlandResponsible for the private market segment, developing contracts, pricing, and marketing strategies. Led the Global Brand Team in oversight of all strategic and commercial leadership initiatives. Coordinated with the Country Group Heads in Africa Cluster to gain market insight and cross-functional strategy alignment. Facilitated execution of launch preparations and delivery tools to drive in-market success and maximize brand value. Key liaison between leadership teams of Africa Cluster and Malaria Initiative. Collaborated with Regional Access Managers to ensure operational excellence. Key Accomplishments: » Successfully launched an innovative adult formulation, performing 34% above expectations in key markets within the first year. » Achieved substantial uptake in child formulations – 20% above expectations – in some markets.
» Aligned the positioning of Coartem in the private market through segmentation strategies differentiated by pack, price, and specific channels.
NovartisHead REMEA, Animal Health
Nov. 2010 - Nov. 2013Basel Area, SwitzerlandResponsible for effective management of a $12M book of business within Greece, Cyprus, Malta, Israel, the Middle East and Gulf, North Africa, and French West Africa. Oversaw distributor management, business development, new product launches, registrations, market access, marketing and sales initiatives, forecasting, production planning, supply chain optimization, transfer pricing, and export processes. Safeguarded Novartis’ interest through management of multiple counterfeit cases. Conducted a thorough compliance review and reshaped regional setup and local contracts. Implemented the Go Africa strategy in 12 identified key countries to expand into Sub-Saharan Africa. Key Accomplishments: » Established expansion into 11 new markets (Syria, Lebanon, Jordan, Kuwait, Yemen, Bahrain, Oman, Qatar, Morocco, Tunisia, and Algeria) from 2011-2013. » Successfully managed and saw through the financial crisis and impact of Arab Spring. Effectively aligned payment terms with prepayment, collected outstanding funds, reshaped delivery terms and timelines, and maintained positive moral amongst the staff. » Recipient of Innovation Awards in 2011 and 2012 for New Product Application (Fly control products) and iPad App for Biocides (Guidance and Calculation of dose and volume) respectively.
» Recipient of the Best Project Idea Award from Novartis Group in 2012 for leveraging the expertise in Fly vector control to effectively control the mosquito population, extending the offering by Novartis Malaria Initiative beyond treatment.
IMS HealthDirector Global Key Account Management
Jan. 2008 - Nov. 2010Basel Area, SwitzerlandResponsible for effective management of the Roche account ($64M), including portfolio optimization, promotional strategies, HEOR, pricing and market access, product launches, commercial effectiveness, and marketing excellence. Oversaw the account teams and ensured account strategies aligned with Roche’s operational objectives. Established and maintained strong working relationships with key decision makers. Key Accomplishments: » Successfully renegotiated outsourced services (which was unprecedented), as well as the global data deal to include new data offerings and extended access. » Identified an opportunity for IMS Oncology offerings and effectively regained customer interest, rendering a first-time placement of disease specific data into Roche (Disease Analyzer).
» Directed account growth well above target in 2 consecutive years. » Broke into the European Market with successful delivery of Roche’s Launch Excellence Program.
Novartis OncologyHead of Sales Excellence, EGM
Mar. 2006 - Dec. 2007Basel Area, SwitzerlandEmerging Growth Markets, Sales Effectiveness EGM SFE (China, Russia, Turkey, Asia Pacific, Middle East & Africa); Head SFE, Field Force Sizining & structuring in Russia, China & Turkey; Capability assessment & development plan for Sales Managers in all EGM, focus AP, China & Turkey; Assessment tool developed and embedded to identify gaps versus benchmark in Sales Excellence in BUs; 500+ sales personnel, 50+ Sales Managers, training & review;
Novartis OncologyHead of Sales Operations EEMEA
Jun. 2005 - Feb. 2006Basel Area, SwitzerlandHeading the Sales Operations of Novartis ONCOLOGY in the Region EEMEA (Eastern Europe (Russia, Ex-Russian states), Turkey, Middle-East & Gulf, Africa);
Responsible for the Sales Target Achievement; Assess Sales Force Effectiveness, Productivity; Structure Sales Force and Train;
Fresenius Kabi AGHead of Sales Switzerland
Sep. 2000 - May. 2005Lucerne Area, SwitzerlandHead of Sales Switzerland, 7 MRs & 1 assistant reporting; 28 Mio CHF; Standard IV solutions, Enteral & Parenteral Nutrition, Volume replacement; Anesthetics; Specialties; Managing the Field Force; Offer processing; Pricing strategy, KOL management;
Fresenius Kabi AGRegional Director Middle East
Sep. 1998 - Aug. 2000Cairo Governorate, EgyptBased in Cairo, managing the regional office Middle East, directly responsible of the markets in Lybia, Egypt, Sudan, Jordan, Syria, Lebanon, Israel; All products; managing the network of distributors; MArketing & Sales responsibilities
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