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Work Background
Director, Global Sales and Distribution - IMEA
Shangri-La GroupDirector, Global Sales and Distribution - IMEA
Apr. 2020Dubai, United Arab EmiratesSkills: Coaching & Mentoring · Account Management · Digital Marketing · Marketing Strategy · Pre-opening · International Sales · Distribution Strategies · Business Management · Sales Strategy · International Business Development · Cross-functional Team Leadership · Customer Experience · Skill Development · Business Planning · Problem Solving · Key Performance Indicators · Revenue Generation · Lead Generation · Customer Relationship Management (CRM) · Sales Management · Return on Investment · Stakeholder Engagement · Project Management · Financial Understanding · Presentations · Market Planning · Leadership Development · Strategic Thinking · Budgeting · Forecasting · Team Management · Key Account Management
KSA Chapter - Steering Committee Member
HSMAI MEKSA Chapter - Steering Committee Member
Apr. 2020 - Apr. 2021Dubai, United Arab EmiratesWe create a regional community that will advance our industry across all commercial disciplines by providing leading education, best practices exchange, thought leadership, and networking for industry professionals as well as partners.
Director, Global Distribution
Shangri-La GroupDirector, Global Distribution
Jul. 2019 - Apr. 2020United Arab EmiratesSkills: Coaching & Mentoring · Account Management · Marketing Strategy · Pre-opening · International Sales · Distribution Strategies · Business Management · Sales Strategy · International Business Development · Cross-functional Team Leadership · Customer Experience · Skill Development · Business Planning · Problem Solving · Key Performance Indicators · Revenue Generation · Lead Generation · Customer Relationship Management (CRM) · Sales Management · Return on Investment · Stakeholder Engagement · Project Management · Financial Understanding · Presentations · Market Planning · Leadership Development · Strategic Thinking · Budgeting · Forecasting · Team Management · Key Account Management
Director of Global Sales
Kempinski HotelsDirector of Global Sales
Dec. 2016 - Jul. 2019Dubai, United Arab Emirates
Key Account Director - MEA Global Sales
IHG - InterContinental Hotels GroupKey Account Director - MEA Global Sales
Oct. 2011 - Nov. 2016DubaiDevelop an account portfolio of MEA based wholesalers, travel Agents , destination management, Airlines crew and Corporate Companies focusing on the GCC & outbound market to grow and maximize revenue and profit opportunities targeted on increasing market and customer share on the scale of selling & marketing +4700 hotels, all brands of the InterContinental Hotels Group (IHG). Duties include: - Strategically develop relationships with existing / working clients. - Identify potential clients & win new ones for IHG. - Monitor business level of existing / working clients. - Monitor sales activity and performance to sales & call targets. - Strategically develop clients' portfolio & account management. - Maximize opportunities for InterContinental Hotels Group properties in all regions. - Drive new business and market share from the portfolio. - Increase business from existing / working clients. - Targeted revenue from the territory is at agreed & as per set forecast or higher. - Providing support to clients for products requirements, promotions, etc... - Providing sales forecasts/ Budgets for designated territory. - Developing interest, awareness & demands for IHG products between clients. - Insure IHG market share getting increase. - Market intelligence reports regarding competitors & competition activities. - Manage and build key external / internal relationships. Achievements: - Successfully reached and exceeded personal & team targets from 2007 to 2014 with a great increase over and above the targets yearly. - Organize three successful educational trips & three-hosted buyers groups for different destinations - Organize successfully for 6 years consecutive IHG’s Road Show in 7 cities in the GCC & successful Saudi Arabia Sales Blitz (This included 25 hotels from IHG group world wide).
Global Sales manager
IHG - InterContinental Hotels GroupGlobal Sales manager
Oct. 2007 - Oct. 2011Dubai - United Arab Emirates- Analysis local market trends and competitor activity to identify business leads - Recommend strategies that keep IHG a leader in the marketplace through the development of future and repeat business. - Develop customer accounts and travel within the GCC to drive business into IHG Hotels - Increase market/customer share in all revenue streams - Negotiate room rates/packages - Prepare Contracts for the hotels in accordance with current business and pricing conditions - Work within current business strategies and recognising potential opportunities - Co-operate with other departments in IHG to create an exceptional Guest experience. - Build strong, comprehensive sales programs - Attend Sales events, as required - Produce accurate and timely reports that meet the needs of the senior management to include the reporting of appointments, calls made and business leads. - Manage and deliver clients expectations in a prompt and professional manner. - Manage performance in compliance with company policies and procedures
Business Development manager
GTABusiness Development manager
Jan. 2003 - Dec. 2007Jeddah Governorate, Saudi ArabiaBased in Jeddah (KSA) and reporting to the Area Manager. Duties include: - Maintain good relations with existing clients & monitoring business level. - Find potential & win new clients for GTA within designated territories. - Increase business from existing clients. - Account management. - Ensuring that revenue from the territory is at agreed & set budget or higher. - Report issues to colleagues & management. - Providing support to clients for products requirements, promotions, etc... - Providing Sales forecasts/ Budgets for designated territory. - Developing interest, awareness & demands for products offered by GTA. - Insure GTA market share are getting increase. - Market intelligence reports regarding competitors & competition activities.

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