Nataliia Shpitula - Content marketing manager | SEO-specialist, Self-Employed

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Work Background

Red Jumpers AgencyContent Marketing Manager

Mar. 2022

SoloWay TechnologiesHead of Content

Mar. 2022Responsibilities: • Launched the SoloWay Tech website in collaboration with designers and developers: competitive analysis, created content, SEO optimization; • Managed the corporate blog: created a content plan, collected SEO keywords for articles, organized and managed a team of writers and designers to create visual and textual content for the blog, and generated reports; • Created content for external publications: communicated with media representatives, negotiated topics and terms of publication, and prepared content; • Organized the work of the link-building department: creating a link-building strategy, selecting candidates, formulating external link requirements, reviewing sites, and making publication decisions; • ABM: creating a content plan for the Business Development Manager`s page on LinkedIn, interviewing, preparing visual and textual content, and interacting with the target audience; • Organizing the work of the marketing department: selecting a methodology for collaboration and setting up a platform for interaction between all team members; planning work and improving processes.

Talentica | IT Recruitment AgencyContent Marketing Manager

Mar. 2022 - Jul. 2023Remote

Logaster Brand BuilderСustomer Support Manager

Sep. 2018 - Feb. 2022

Logaster Brand BuilderContent Marketing Manager

Apr. 2018 - Mar. 2022Черновцы, Черновицкая область, УкраинаResponsibilities: • organizing and managing a team (translators, editors, copywriters), creating a content plan for the company's blog, and implementing it. • Searching for experts and preparing expert content. • Analyzed previously published articles and updated if necessary. • Content distribution. • Writing articles for publication on external resources. • In 2021, we started providing services for guest posts (promotion of resources and personalities): creating a media kit, searching for potential partners, negotiating and organizing work for writing content.

Logaster Brand BuilderOutreach Specialist

Apr. 2018 - Jan. 2019Responsibilities: creating content for external resources, searching for partners, writing, and publishing articles on the Logaster blog.

BimedisChief Marketing Officer

Jun. 2017 - Apr. 2018Responsibilities: management of the internal team (8 people) and companies with which we worked in the areas of email marketing, SEO, and PPC.

BimedisHead of Sales

Jun. 2016 - Jun. 2017Responsibilities: organizing a team for one of the company's category areas, market analysis, writing scripts for both online and offline communication, setting up targeted advertising, and managing an external team of crowd marketers.