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C-level Executive
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Work Background
Leif AssuranceSales Enablement & Marketing Manager
Sep. 2022 - Dec. 2023Led the marketing and sales enablement for Leif Assurance, an insurtech startup that provides risk management & data-driven insurance solutions for the construction industry. Reporting directly to the DOO & CEO, I oversaw all marketing and sales enablement activities, both strategic and creative.
BOSS SocialPDP Program Creator - Social Selling for SAEs
Jul. 2019Created, marketed and direct a VILT & self-paced social-selling producer development program to help insurance SAEs integrate digital technologies into their standard sales process.
The HartfordAssistant Director of Social Enablement
Mar. 2016 - Jun. 2019Hartford, Connecticut AreaI was responsible for the creation and direction of our national Social Sales Enablement Program for The Hartford Insurance Group enterprise, including large, middle and small commercial; personal lines; and group benefits. The Hartford Social Sales Enablement Program incorporates digital services, training and coaching to help our valued agency partners and field reps leverage digital and social technology to: - Develop new business - Increase your online Brand - Market your offering - Generate leads - Increase client retention.
Liberty Mutual InsuranceAssociate Program Manager / Sr. National Trainer
Jan. 2013 - Mar. 2016Seattle, WALed the digital marketing training for Safeco/Liberty Mutual Bricks & Clicks National ADP. I developed and delivered social media, SEO & Web design training and consulting via live and virtual training events and 1:1 consulting for our independent insurance agency partners across the continental U.S. This program provided agencies with a clear path into the world of digital marketing. Our participants enjoyed 8 percent growth (on average within 6 months) in new business as a result of our program.
eXp RealtyCE Instructor & Realtor
Jan. 2009 - Dec. 2012I served as a CE Trainer for the Washington Realtors Association and residential Realtor. I created and taught 5 CE courses on selling online, digital marketing and technology optimization). I also served as an e-PRO instructor for the National Association of Realtors.
Tile OutletCo Owner & CMO
Jan. 2007 - Dec. 2010St. George, Utah
eComprehend ConsultingBusiness Owner
Jan. 2004 - Dec. 2012Port Ludlow, Washington, United StatesDigital Marketing, Social Media & Technical Consultancy. Primary industries served: real estate, financial and health care.
ABVIAReal Estate Investor
Jan. 2000 - Dec. 2008Port Ludlow, WAInvested in residential real estate. Projects include, rehab, new construction, land development and rentals. While I no longer pursue this activity full-time, I continue to invest.
Brooks AutomationTechnical Communicator
Jan. 1999 - Dec. 2004Greater Salt Lake City Area & Greater Seattle WA AreaTechnical Writer and Help Author for semiconductor manufacturing software: Real-Time Dispatching, Reporting and Activity Management solutions.
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