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Work Background
Vivalá Turismo SustentávelInternational Business Development
Sep. 2022 - Mar. 2023São Paulo · Remote- Translated all commercial documents to English and Spanish, ensuring effective communication with international partners.
- Conducted translations of website content (WordPress) to English and Spanish, enhancing the accessibility and reach of the company's online presence.
- Conducted in-depth international market research to identify trends, opportunities, and customer preferences in the travel industry.
- Created strategic alliances with online travel agencies (OTA) to expand market reach and drive bookings.
- Led product development initiatives on popular travel marketplaces such as Viator, TripAdvisor, Civitatis, and TourRadar.
- Crafted compelling product descriptions and optimized titles to attract and engage potential customers.
- Researched and analyzed the sustainable travel market in South America, identifying key growth areas and target demographics.
- Utilized LinkedIn Sales Navigator and conducted extensive market research to generate leads and identify potential international customers.
- Implemented targeted sales strategies to penetrate new markets and increase revenue.
MulunguDigital Solutions Specialist for Tourism
Nov. 2018Hybrid- Specialist in Transformative Travel: I recommend authentic, sustainability-focused travel experiences and connect hosts and tour operators with conscious travellers.
- Digital Marketing Consultancy for Tourism: I create custom strategies to enhance the online reach of hosts, tour operators, and tourism properties, with an emphasis on sustainable practices.
- Creation of Engaging Digital Content: I produce SEO-optimized text, photos, and videos to capture the essence of each experience and attract the target audience.
- Implementation and Management of CRM Systems for Small Businesses: I help with the selection, implementation, and management of CRM systems to optimize customer management and business relationships.
Uniformize Moda ProfissionalSales and marketing Manager
Mar. 2017 - Oct. 2022São Paulo Area, Brazil- Developed and executed comprehensive marketing and sales strategies to drive business growth and achieve objectives.
- Provided expert consultancy on team uniform development, offering tailored solutions to meet clients' needs.
- Managed end-to-end product development processes and established strong supplier relationships for high-quality products.
- Cultivated and managed a diverse client portfolio, ensuring exceptional customer satisfaction and long-term relationships.
- Created and implemented a dynamic social media editorial calendar to enhance brand visibility and engage target audiences.
- Oversaw visual merchandising efforts and ensured impeccable storefront maintenance for an appealing shopping experience.
- Conducted professional product photography to showcase the unique features and benefits of the merchandise.
- Generated leads and implemented effective local SEO strategies to drive foot traffic and enhance the store's online presence.
Ciao MaoSales Manager
Oct. 2014 - Feb. 2017São Paulo · On-site- Developed and nurtured a high-performing sales team, providing leadership, guidance, and ongoing training to drive sales excellence.
- Monitored sales performance and delivered exceptional customer service to maximize customer satisfaction and loyalty.
- Managed overall store operations and efficiently handled personnel management responsibilities.
- Motivated and coached the team to achieve sales targets and deliver exceptional results.
- Monitored and analyzed retail results and key performance indicators (KPIs) to drive continuous improvement and maximize profitability.
- Proactively acquired and retained customers through effective relationship building and personalized sales strategies.
- Created and managed weekly team schedules to optimize productivity and ensure smooth operations.
- Successfully recruited and trained new sales staff, fostering a skilled and motivated team.
- Implemented incentive programs and closely monitored goal achievement to drive sales performance.
- Maintained attractive visual merchandising displays and optimized storefront presentation to attract customers and drive sales.
Ciao MaoSales Associate
Jul. 2014 - Oct. 2014São Paulo Area, Brazil
Instituto Orlando Villas BoasExecutive Assistant
Jan. 2014 - Aug. 2014São Paulo Area, Brazil
Universo da SaúdeSócia administradora
Dec. 2010 - Oct. 2013
Stora EnsoMarket Supervisor
Sep. 2008 - Dec. 2010
Philips LightingSupy Chain Trainee
Jul. 2006 - Nov. 2007
Novartis BiocienciasSupply Chain Trainee
Aug. 2005 - Feb. 2006
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