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Work Background
Tenez AcademyGrowth Marketing Manager
May. 2022Singapore- Responsible for developing and implementing strategic marketing plans to drive business growth includes identifying new market opportunities, conducting market research, and analyzing customer behavior. - Responsible for managing budgets, tracking KPI, and ensuring alignment with overall business objectives.
- Launched 1 new service line that added 44.1% income by conducting in-depth market research to identify customer needs, preferences, and industry trends.
- Increased customer engagement by up to 67% and attracted the target audience through the rebranding and rebuilding of the company’s website.
- Successfully brought the website rank to the top 10 on Google Search Engine for the top 3 keywords, resulting in an increase in organic traffic by implementing effective SEO strategies.
- Increased brand visibility and customer engagement, as measured by a sign-up rate of up to 75% in January 2024 compared to the previous year, by creating compelling captions that attracted the target customers.
- Secured partnerships with prestigious schools in Singapore (Anglo-Chinese School Independent & Anglo-Chinese School at Barker Rd). Project: - Local Collaboration Project: Collaborated with UNIQLO Singapore to promote Tenez Academy's brand and services, featuring displays at UNIQLO stores in Orchard Gateway and VivoCity from February 2023 to January 2024.
- Editorial Project: Showcased on Expat Living Singapore magazine to promote Tenez Academy's brand and services through articles published on the magazine's website, as well as artwork featured in the June 2023, September 2023, and October 2023 issues of the printed magazine.
EYAssociate
Sep. 2018 - Jun. 2022Indonesia- Conducted external audit for 4 largest banks in Indonesia, 2 digital banks, 2 asset management companies, and 1 securities company. - Identified critical errors in one of the largest banks in Indonesia through vouching and fact-checking, leading to the prevention of potential financial losses amounting to IDR 13.5 billion.
Prudential Indonesia (PT Prudential Life Assurance)Financial Advisor
Mar. 2016 - Mar. 2018IndonesiaSuccessfully closed deals with 30 new clients for insurance plans within one month, achieving a 67% increase in monthly sales by combining strategic planning and persuasive sales techniques to effectively communicate the value of insurance products and meet the clients' needs.
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