Henri Allegra - cofounder & president, Etikord

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Network Power<100 people

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Marketing

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C-level Executive

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Sales & BizDev

Geos

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France

Work Background

EtikordCo-Founder & President

Jan. 2022Perpignan, Occitanie, FranceEmpowering a community of conscientious consumers and forward-thinking brands, exchanging ideas and collaborating to champion ethical consumption models throughout Europe. Developing a multilingual and multisectoral platform for content, events, and cocreation projects aimed at conceiving, refining, and putting into action ethical consumption models and sustainable business practices.

LinkedInMedia Solutions Sales Manager, France

Jul. 2019 - Jun. 2021Paris Area, FranceHeaded the Talent Media Solutions Sales team in France, made of Senior Solutions Consultants, and Media Account Managers supporting large organisations across industries. Advocated for LinkedIn Talent Media Solutions and Insights internally and externally Team focus: Evangelisation and development of employer branding and recruitment marketing strategies (pre-sales). Activation and optimisation of the campaigns for strategic accounts (delivery).

LinkedInMedia Solutions Sales Manager, France - Austria/Germany/Switzerland

Sep. 2017 - Jun. 2019County Dublin, IrelandHeaded the Talent Media Solutions teams in France and Germany/Austria/Switzerland (DACH) - Led an international team of Solutions Consultants and Media Solutions Managers based in Dublin, Paris, Munich et Berlin. - Partnered with the sales teams to support the fast growth of LinkedIn Talent Media Solutions, focusing both on pre-sales consultancy activities and post-sales customer success and engagement. Team focus: employer branding and recruitment marketing strategy (pre-sales), activation and optimisation of the campaigns for strategic accounts (delivery).

UniversumHead of Consulting, APAC

Jan. 2015 - Jul. 2017SingaporeResponsible for the Employer Branding consulting services in APAC: - Built and led the first regional consulting team. - Revamped and deployed the consulting modules and methodologies. - Managed 30+ strategic employer branding projects with MNCs and local&regional champions: global Employer Value Proposition (EVP) development and localization, employer brand assessment and optimization. - Increased the consulting revenue by 50+% in 2 years with regular consulting engagements in 10+ markets in Asia.

UniversumEmployer Branding Consulting Manager, Southeast Asia

Mar. 2014 - Dec. 2014SingaporePart of the global consulting team, responsible for the consulting services in the region: - Scoped, managed and delivered employer branding consulting engagements to global and local companies and organizations. - Consulting product development.

MintelInsights Services Regional Manager, ANZ - Southeast Asia - India

Mar. 2012 - Feb. 2014SingaporeResponsible for the Insights services & programs in South Asia (ANZ-SEA-India) - Managed the regional team of Trend & Innovation Consultants. - Co-produced & delivered Insights presentations (70+ per year) to key clients in the region and at conferences. - Coordinated the creation and executed the editing & publication of the APAC Product Category Insights reports (70+ per year).

CEB, now GartnerMarket Strategy, MBA Intern

Jun. 2011 - Aug. 2011Singapore- Product Development and Market Intelligence. - Partnered with the New Product Development team: identification of new product launch opportunities. - Market intelligence and potential market assessment.

ForresterMarketing & Strategy Consultant, Europe

Oct. 2008 - Jul. 2010Amsterdam Area, Netherlands- Scoped, managed and delivered customized consulting engagements for e-business, consumer product strategy, interactive marketing, customer experience and direct marketing professionals. - Collaborated with the research community to build and promote the consulting offering.

ForresterMarketing & Strategy Senior Program Manager, Europe

Jul. 2007 - Sep. 2008Amsterdam Area, Netherlands- Scoped, planned and coordinated advisory programs to key European clients with main focus on Marketing and Strategy roles (Customer Experience, Direct Marketing, eBusiness, Channel & product Management, Interactive Marketing, Marketing Leadership, Market Research, Vendor Strategy professionals). - Supported the sales organisation in the main European markets (UK, France, Benelux, Germany and Italy) to address the clients’ challenges through advisory program and consulting projects.

ForresterRelationship Manager & Account Development Manager

Nov. 2005 - Jun. 2007Amsterdam Area, Netherlands- Supported C-level & executives clients of Italian 1B€+ companies as Program Manager: scoped client needs, drafted agenda, organized advisory sessions/ projects with Analysts.( - Delivered first-line client support to C-level & executive clients of Italian 1B€+ companies. - Reported performance of accounts and the corrective actions needed to meet SLAs. - Identified revenue opportunities and collaborated with the account management team to cross-sell/ upsell.

NetPartneringBusiness Analyst

Mar. 2004 - Nov. 2005Paris Area, France- Project Coordinator (reporting to VP/ Partners): market research surveys, channel analysis and co-marketing programs between global IT manufacturers and their resellers. - Business Analyst: Interviewing hundreds of European IT Vendor’s partners. Developping and presenting findings to marketing executives.

Forrester ResearchEvent Sales Representative

Jan. 2003 - Jul. 2003Amsterdam Area, Netherlands- Recruited C-level executives/directors of 1 B€+ companies in Austria, Switzerland, France, Benelux and the UK to attend the Forrester Technology Leadership Forum 2003. - Promoted the Forrester academic network program to the major European business schools and universities.

Gastrochef SrlMarket Research Coordinator

Aug. 2002 - Sep. 2002Milan Area, Italy- Coordinated the market research with a consulting agency for a start-up company. - Interviewed potential clients in the targeted area of Northern Italy. Presented findings to the client’s management team. - Advised sales representatives for positioning and channel management strategies.

Restaurant BagatelleRestaurant Manager

Jul. 2001 - Apr. 2002Geneva, SwitzerlandResponsible for accounting, handling suppliers and co-managing human resources.

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