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Network Power<100 people
Roles
✔️100%
IT
🧑💼100%
C-level Executive
🗿100%
HR
Geos
🇫🇮100%
Finland
Work Background
LeadDeskMarketing Director (CMO)
Feb. 2023Helsinki, Uusimaa, FinlandLeadDesk offers a cloud service for sales and customer service, such as contact centers. Most LeadDesk clients work in media, security services, energy, telecommunications, financial services, and market research. LeadDesk is a leading supplier of sales and customer-service software in Europe. It currently operates from seven local offices across Europe. Over 1000 customers use the cloud service and handle over 500 million customer contacts annually. Outlook for 2023 The company expects 6–14% annual revenue growth for 2023 and 11–16% profitability as measured by EBITDA as a revenue share. The outlook does not consider the impact of significant acquisitions on revenue or profitability.
hasan & partnersClient Lead
Jun. 2021 - Feb. 2023Helsinki, Southern Finland, Finlandhasan & partners is a leading full-service independent brand and marketing communications agency group with 111 people from 9 countries, based in Helsinki and Stockholm.
We do things just the opposite of global advertising networks. We follow a ‘one team’ model in which you get the best professionals working for you – managed by a single Client Lead. Whether you need customer insights, analytics, change management, PR, digital production, or a video, you’ve got it. I have been working with clients like Aalto University, Kone, Veikkaus, HIFK, Fiskars, Sponda, OP, Xiaomi, Suunto, and Visma, to name a few. I have constantly received great feedback from clients and my teams for always staying up-to-date, taking the initiative, and considering everyone. I’m helping hasan & partners clients and my clients to support their brands, achieve excellence and reach their full potential. As a Client Lead, I am responsible for the following:
• Lead multiple different multidisciplinary client teams across the groups’ all business areas and offering (design, creative, and strategy consulting) • Client acquisition processes
• P&L for the agency business portfolio with +100K€ monthly revenue
• Client strategy and plans
• Various marketing and brand projects for clients, such as developing brand & marketing strategies, campaign strategies, planning, productions, design projects, etc.
Nålla Kova SoodaCo-Founder, Partner
Jan. 2021Helsinki Metropolitan AreaLaunching a new Nordic Hard Seltzer brand Nålla, Kova Sooda. Inspired by its roots in Lapland and London. Less everything from sugar and alcohol to calories, but certainly more good vibes from the pure nature of the north. Advising the brand, marketing & communication strategy with a strong focus on social media, influencers, and POS.
Helsinki Athletic LabBrand & Marketing Director
Aug. 2020Helsinki Metropolitan AreaHelsinki Athletic Lab offers performance coaching, small group training, and preparatory physiotherapy. You can find us at our private gym in Helsinki, Punavuori district.
Right Sales Finland OyAdvisor, Partner
Jan. 2020Helsinki, Uusimaa, Finland
HypementHype Director | CEO | Co-Founder | Chairman of the Board
Aug. 2016 - Sep. 2021Helsinki Area, FinlandHypement is a boutique influencer marketing agency that ventured out into
the world from Punavuori in Helsinki in 2016, serving only a few high-end brands at a time. We want to know our clients and the influencers we work with to achieve the best possible outcome. We work as the missing link between companies and influencers. Our sports and entertainment industry knowledge helps companies find the right influencers and build campaigns to maximize utilization. To support our work, we are using measuring tools to get results. Hypement connects brands with the media, consumers, and influencers that make a difference, maximizing the value and longevity of the partnerships we create. With 20 years of experience and know-how in sports and entertainment, we have an inside track to A-list influencers who can maximize the reach and influence of our client's campaigns. We create on-point strategic positioning, amplify brand awareness, foster consumer engagement, stimulate online communities, and support product launches with a methodology that is innovative, efficient, and collaborative. Achievements & accomplishments:
• I was able to steer Hypement to a growth path as one of the influencer marketing trailblazers in Finland.
• I established the first annual retainer client partnership model in the field of
influencer marketing with Finnair through a pitch.
• Produced 1,6M€ in total sales of brand partnerships.
Helsinki Core Trainers OyMarketing Director
Aug. 2015 - Aug. 2020Helsinki Area, Finland• Responsible of Helsinki Core Trainers digital marketing concept and the whole marketing strategy and planning, as well as branding with the CEO
• Handling strategic partnership and media relations
• Designing B2B concept and CRM
• Building social media guidelines and various project guidelines
Helsinki Core Trainers OySports Instructor / Athletic Trainer
Aug. 2014 - Aug. 2020HelsinkiHelsinki Core Trainers provides functional and therapeutic training for everybody. Manual therapy and group training is also part of our services. We are a functional training studio in Helsinki, Finland. Our goal is to provide an unique and personalized training experience to anybody who is seeking the best and most optimal way of moving for themselves. Our services include personal training, group training and physiotherapy. Passionate for sports and training with years of experience.
BoltCity & Country Manager
Jul. 2014 - Nov. 2014HelsinkiTaxify(currently Bolt) is the largest taxi booking app in Eastern Europe with over 100K monthly rides just a year after launch, growing ~30% per month. Taxify aggregates traditional taxi companies with a sleek user facing mobile app, that connects passengers to licensed taxis at the push of a button. • Participated in market research, launching a new market, sales, budgeting, cash-flow management, driver management, software and mobile application development, marketing.
Tmi Matti VaininenSports Instructor / Consultant
Jun. 2014HelsinkiInstructing sports and training with years of experience and passion. Experienced and competed in multiple sports, american football, boxing, snowboarding, and finnish baseball.
Aalto University School of BusinessStudent at Aalto University School of Business
Aug. 2012 - Jul. 2016HelsinkiI focused on my master's studies in the Information and Service Management faculty and concentrated on Information Economy and Information Systems Science. I wrote my Thesis on The Digital Transformation in the Music Industry in Finland. The Thesis was a qualitative study, a multiple case study of different record labels in Finland, and research emerging platform economy.
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