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Network Power<100 people
Work Background
Head Marketing LATAM
OutSystemsHead Marketing LATAM
May. 2022São Paulo, Brasil
Consulting Executive
Hator SystemsConsulting Executive
Apr. 2020 - May. 2022São Paulo, São Paulo
Hator SystemsFounder
Apr. 2020 - May. 2022São Paulo, Brazil
Brazil Channel & Marketing Manager
SymantecBrazil Channel & Marketing Manager
Aug. 2018 - Nov. 2019São Paulo Area, BrazilResponsible for strategic Marketing Planning, focusing on B2B customers for demand generation, execution of activities for final customers (events, campaigns) and thru business channels. Leadership of Public Relation and Digital Marketing in Latin America. Team included 1 direct collaborator and 5 indirect. Regional Marketing Director reporting. • I have designed and implemented a digital entrance of the company in social platforms, which increased followers of the company during this period. Besides I was responsible for the achievement of USD 6 million in leads for sales area.
Planning & Strategy | Demand Generation | Marketing Campaigns | Analysis | Events
Eggon Marketing - Consultoria Marketing & ComunicaçãoPlanning & Strategy | Demand Generation | Marketing Campaigns | Analysis | Events
Feb. 2018 - Aug. 2018São Paulo Area, BrazilMarketing & Communications Consulting company, specialization on : - Planning & Strategy - Diagnosis - Demand Generation Programs - Digital Marketing - Events - Internal Communication
Customer Experience Manager
Cisco BrasilCustomer Experience Manager
Feb. 2015 - Nov. 2017Responsible for 3 business areas: Enterprise Accounts, Commercial Accounts and Services. Team had one direct collaborator and two indirects. Reporting to Local and Regional Marketing Director. • I have developed and implemented several Demand Generation campaigns, events and business analysis (analytics and ROI) with the sales teams, in order to compose strategic planning to final customers and thru resellers, integrating Product and Sales teams
Marketing Manager - Commercial Segment
Cisco BrasilMarketing Manager - Commercial Segment
Dec. 2012 - Jan. 2015Sao Paulo, BrazilI was responsible for planning and execution of marketing activities, including customized events and industry events. Matrix leadership. Reporting to Local and Regional Marketing Director. • I have designed CxOs program for the team with the objective to extend relationship with decision makers, which collaborated for a result in USD 2 million in leads. • I helped to implement the Revenue Marketing methodology with the sales teams, executing campaigns integrating CRM (SalesForce) and Marketing Automation (Eloqua).
Partner Marketing Manager
Cisco BrasilPartner Marketing Manager
Jul. 2011 - Nov. 2012Sao PauloPartner strategic marketing plan & execution key player in marketing team, managing and distributing company’s co-op funds and follow up of sales funnel. Reporting to Local and Regional Marketing Director. • USD 180 million in marketing leads thru business partners.
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