NestléJunior Brand Manager - NESCAFÉ
Jul. 2017 - Jan. 2018- Led the biggest launch of NESCAFÉ 3in1 in 2017, to introduce the new NESCAFÉ 3in1 with added Micronized Roasted Coffee to Vietnam. - Managed numerous initiatives during the launch campaign, from Above-the-line (TVC, MV, Digital, Billboard, etc.) to Below-the-line (Sampling, Activation, POSM, etc.).