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Work Background
Design and product
Tangible Spin LLPDesign and product
Jan. 2023Bengaluru, Karnataka, IndiaBuilding a product for inventory and warranty management for d2c companies. Currently in beta.
Chief Design Officer
ScripboxChief Design Officer
May. 2022 - Jan. 2023Bengaluru, Karnataka, India
Director Of Product Design
FreshworksDirector Of Product Design
Feb. 2020 - May. 2022Managed the product and marketing design for the Freshdesk product. Created career competencies framework for design and collaborated and helped build competencies across other career streams like product and product marketing. Setup research, design debt reduction initiatives and helped grow multiple initiatives to provide a consistent and delightful experience across the board. Was instrumental in setting up focus on accessibility and on data informed design, combining the business metrics with behavorial and attitudnal data. Kept the team sized - 35 engaged, motivated and empowered.
Product Design Manager
VMwareProduct Design Manager
Jun. 2019 - Feb. 2020bangalore
Senior Manager User Experience
athenahealthSenior Manager User Experience
Apr. 2017 - May. 2019Bengaluru Area, IndiaGrew the team from a single designer to 7 designers, with competencies in Persuasive and Interaction design. Extended support to over 6 product areas over a 2 year period, and current lead the Analytics product design efforts. Participated, sponsored and spoke at design events of repute. Contributed to process improvements in Product and experience design space. Added value in hiring and retention through engagement efforts. Added value to the organization, by supporting cultural events, and creating the coveted collaboration experience design space - UX Studio.
Senior  User  Experience  Design  Specialist
SAPSenior User Experience Design Specialist
Jan. 2014 - Apr. 2017BangaloreLead Projects in Procurement and Manufacturing domains for New and Existing Products. Conducted 100's of User Research sessions with users and stakeholders to derive insight remotely and in-person. Provided Interaction and visual design supports to projects as individual contributor. Successfully converted vision to implementation working with Product Owners, Development Architects, Quality Leads and Senior Management. Mentored and groomed Designers and researchers in solutioning for user experience projects Trained in Research, Communication and Management Methodologies
Lead Interaction Designer
NumerifyLead Interaction Designer
Sep. 2013 - Jan. 2014Bangalore
Senior Interaction Designer
Oracle CorporationSenior Interaction Designer
Aug. 2008 - Sep. 2013Bengaluru Area, IndiaLead user experience design for SCM and Health-sciences products, collaborating with strategy, development and product design. Conducted and Participated in multiple User Research Sessions as Moderator, Note-taker and observer, Remotely and in-person. Individual contributor for Interaction design and user research specialization. Implemented Fusion Guidelines and design patterns for multiple projects. Initiated new problem solving techniques resulting with new design patterns. Developed a prototyping tool for Fuse based applications using HTML-5, JavaScript and XML. Enabling better feedback in customer feedback sessions. Reviewed design guidelines, product and process documentations. Contributed with new UI design patterns and pursued patents for UI components.
User Experience Lead (Senior Consultant)
CapgeminiUser Experience Lead (Senior Consultant)
Jun. 2005 - Jul. 2008Pune Area, India• Managed the User experience (sized 10) for the HSBC account with activities including design management, planning, estimation, implementation and quality initiatives. • Contributed to proprietary Interaction One - User Experience methodology for rich internet applications. • Managed organization level initiatives for evangelization of user experience. • Served in multiple roles including Individual contributor, Onsite coordinator and UX Lead. • Received commendation from client teams and practice. • Facilitated and evaluated learning programs on Fresher learning programs on User Experience.
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