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Work Background
THE ICKLE PICKLES CHILDREN'S CHARITYEmail Marketing
Feb. 2023
DigithyFreelance: Email Marketing
Feb. 2023
ScatterSpokeMarketing & Social Media Manager
Aug. 2022 - Dec. 2022
Saira HospitalityTrainer
Apr. 2022 - Jul. 2022
ProKanban.orgMarketing Manager
Feb. 2022 - Sep. 2025
ProfoundProject Management, Organisation, & Tracking
Sep. 2021 - Mar. 2022
Maria MalaniiaEmail Marketing Freelancer
Jan. 2021London, England, United Kingdom
OtoloMentoring Programmes & Accounts Manager
Jan. 2021 - Jun. 2021
Savvy HotelierCareer advisor and mentor
Nov. 2019 - Jan. 2022🛎️ Guiding hospitality students to build their future careers through resources, mentorship, advice, and a global community. Be a #savvyhotelier
InterContinental Hotels Group (IHG®)Manager, Luxury Programs
Jul. 2019 - Apr. 2020London, United KingdomThe global subject matter expert in luxury invitation-only loyalty programmes.
- Kimpton Inner Circle
- InterContinental Ambassador 🔹 Created training on loyalty delivery to new hotels joining the Kimpton family. Global training delivery ensures consistency and accuracy in the loyalty guest experience. 🔹 Owned the program resources and references: T&Cs, toolkit and other assets. Updating regularly to ensure that documents are up to date and compliant with legal requirements. 🔹 Maintained ongoing research of consumer behaviours and trends to uncover competitive advantages and deliver value to the members with programme benefits. 🔹 Worked remotely from the main team and manager in the US, independently handling conflicting priorities and maintaining great relationships with colleagues across the global offices.
InterContinental Hotels Group (IHG®)Luxury & Boutique Brand Management Executive
Nov. 2016 - Jul. 2019The first point of contact for hotel and corporate colleagues globally regarding branded assets, programmes and standards.
- InterContinental Hotels & Resorts
- Hotel Indigo Achievements:
🔹 Developed and launched a new visual identity for InterContinental Hotels & Resorts.
Taking into consideration the local needs and application as well as global consistency. Reviewed the costs of individual items and found areas for optimisation. 🔹 Developed brand photography guidelines for InterContinental Hotels & Resorts. Wrote detailed instructions for product and lifestyle shoots, as well as planning and execution tools for globally consistent imagery. 🔹 Executed several brand photoshoots in both hotel product photography and food presentation, to provide best practice resources for the hotels to copy. 🔹 Established as the SME for hotels and colleagues for brand photography, video, standards, operational delivery processes and exceptions, among others. 🔹 Researched and executed neighbourhood scouting in multiple locations in Europe to provide inspiration and insight for upcoming new boutique hotels to base their design and service style on.
InterContinental Hotels Group (IHG®)Channel and Loyalty Education Intern
Sep. 2015 - Nov. 2016London, United Kingdom• Participated in the development and launch of a major strategic change management initiative, designing the training resources for Train the Trainer sessions that has since launch been rolled out globally due to its major success.
• Championed the change from one accounting system to another throughout the year. My contribution to daily budget management resulted in 100% score on phasing vs budget spent YTD. • Identified a critical user experience issue within a training platform and as a result, improved the database management and user experience within the platform.
• Developed educational collateral tools for hotel colleagues to use on property and enhance their channel management processes for Europe region.
• Audited team's intranet site and through analysis of status and files, improved the traffic and diversity of the readers.
AIESEC in FinlandTalent Acquisition Manager
Aug. 2015 - Dec. 2015- Working collaboratively with the national Business Development team to design the channel strategy for talent headhunting and selection.
- Pre-selection (rejection and proceeding) of the applications.
- Conduct a pre-selection interview with candidates.
- Together with MCVP BD improve processes on the CRM system.
- Processing the application within 48h of submission.
- Transparent and frequent communication with Business Development and applicants.
AIESEC in FinlandOrganising Committee President
May. 2015 - Jun. 2015Helsinki, FinlandOverseeing the logistical planning and implementation of a national conference.
AIESEC in FinlandHuman Resource Manager at AIESEC HAAGA-HELIA
Jan. 2015 - Dec. 2015HelsinkiManagement and planning of talent through:
- implementation of a personal development tracking system and a reward and recognition system.
- design and provision of clear job descriptions for all available positions.
- implementation of a feedback system.
- relationship management with alumni.
AIESEC in FinlandTeam Member in H.E.R.O. Project in AIESEC HAAGA-HELIA
Jun. 2014 - Nov. 2014HelsinkiThe project was exceptionally successful – we have received two awards for our performance, a local and a national. I learned first hand about recruitment and logistic management such as arrival, facilitation of training and development sessions.
Various RestaurantsWaitress
Sep. 2012 - Aug. 2015Worked on the side of my degree studies part-time, in various restaurants starting from casual to fine dining Michelin starred restaurants.
Gröna Lunds Tivoli ABFastfoodvärd/Kombi
Jun. 2011 - Aug. 2012Stockholm, Stockholm County, SwedenMy duties included: cashier, urgent help, cleaning, opening & closing routines, as well as occasional supervision of the newcomers.
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