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Work Background
DRT Communications LtdBusiness Development Officer
Apr. 2022JamaicaThe Business Development Officer has the responsibility to lead the media monitoring unit and grow the portfolio through consultative selling and customized customer engagement experiences. The incumbent will have responsibility for revenue and subscriber targets while managing, motivating, and coordinating a team toward the achievement of established goals. The Business Development Officer reports directly to the MM Business Unit Manager with an indirect reporting relationship to the Managing Director. ● Position automated media monitoring at the C level in the region. ● Reposition brand monitoring approaches and demonstrate USPs to target groups. ● Craft an effective consultative engagement program to position automated media monitoring as a key strategic tool. ● Create strategic linkages and relationships that will establish DRT as the leading provider of Media Monitoring services. ● Conceptualize and develop sales effectiveness strategies to drive consumer adoption and product awareness. ● Implement structured sales engagement processes to define the customer's journey. ● Establish an influential network, initiate, and actively engage appropriate professional groups through presentations, exhibitions, events, and promotions. ● Use CRM system to track, manage and report sales activities. ● Develop a solution-based product mix to create value and differentiation. ● Craft and execute sales plans designed to achieve desired goals. ● Work closely with key stakeholders to determine the best mix of strategies to support the achievement of targets. ● Develop and implement strategies geared at maintaining strong and lasting relationships with existing clients for business retention. ● Assist with creating and editing sales tools to enhance selling success, including collateral, presentation materials, and company/industry profiles.
DRT Communications LtdSenior Media Monitoring Officer
Apr. 2019 - Mar. 2022JamaicaI currently manage a team of media monitoring officer in meeting our targets as a department. I also still function as a media monitoring officer in its capacity of providing the highest value to our clients.
DRT Communications LtdMedia Monitoring Officer
Feb. 2017 - Mar. 2019JamaicaCurrently I function within this company as a Media Monitoring Officer. With the use of provided technology daily I scan and monitor local and international newspapers, television, radio, Internet and social media for “mentions” on behalf of company clients. In addition to that with the use of standard company provided tools to determine trend and other analysis of "mentions" of clients and their products in the media. Compose and prepare periodic reports for clients about their media occurrences. While completed other related task and assignments as required. Additionally, I worked alongside the Client Services Officer in communicating with the clients on changes they may want to apply to their services and formulating ways in which their needs can be satisfied in the most effective way. This may include the creation of specialized reports, campaigns, crisis monitoring, etc.
Digicel GroupDirect Sales Agent
Mar. 2016 - Feb. 2017Kingston, JamaicaThe Direct Sales Agent role at Digicel Jamaica focuses on promoting and selling Digicel's products and services directly to new and existing customers. This role requires effective communication, persuasion skills, and familiarity with Digicel's offerings, particularly in telecommunications, digital services, and broadband solutions. Primary Responsibilities: Promoting Digicel Products and Services: Actively marketing Digicel's FTTH (Fiber to the Home), mobile plans, digital services, and other offerings to residential and business clients. Customer Acquisition: Identifying and engaging with potential customers through face-to-face interactions, door-to-door sales, events, and referrals. Cross-Selling and Up-Selling: Recommending additional Digicel services to existing customers to enhance their current packages. Achieving Sales Targets: Meeting or exceeding established sales targets set by Digicel Jamaica to drive revenue growth. Maintaining Accurate Records: Documenting sales activities, client interactions, and outcomes for reporting purposes. Customer Relationship Management: Building and maintaining positive relationships with clients to encourage repeat business and referrals.
Focus IT SolutionsWeb Developer - Virtual Assistant
Aug. 2015 - Oct. 2015Vancouver, Canada AreaI managed Focus IT Site Content, Web-content design - Branding, SEO, and other requested tasks.
Trusted and ReferredVirtual Assistant Market Research Blog Writing and other general duties
Jul. 2015 - Sep. 2015Montreal, Canada AreaOperated within the capacity of SEO Specialist/Virtual Assistant. Managed and worked on the company’s digital marketing efforts, by capturing and analyzing social data/metrics, insights, and best practices; creating content and placing Google ads; all whilst leading the strategy development and execution of multi-brand digital marketing campaigns, including web, SEO/SEM, email and display advertising.
Digicel GroupCustomer Care Representative
Jun. 2013 - Aug. 2013JamaicaI enjoyed helping persons with queries they had about their phones. I loved being able to help persons any way I could.
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