CnuddeBranch manager / Advisor marketing Thermomix
Apr. 2020 - Oct. 2024West-Vlaanderen, Vlaanderen, België-Internal Communication: Creating engaging newsletters for Thermomix advisors, focusing on updates, training, and best practices in direct sales to motivate and support our sales force. Additionally, developing essential communication materials such as flipcharts, presentations on sales processes, and resources that assist direct sales advisors in their daily operations. -External Newsletters: Crafting customer-centric newsletters that highlight product updates, promotions, and recipe ideas to keep our community informed and engaged. Ensuring these newsletters align with the latest food trends, emphasizing healthy, eco-friendly, and seasonal ingredients. -Social Media Management: Managing social media platforms by curating content that boosts engagement and strengthens brand visibility, while aligning with direct sales strategies. -Offline Communication: Designing and coordinating print materials, including flyers, banners, and other marketing collateral, for both internal and customer-facing campaigns. -Graphic Design: Creating consistent and visually compelling content across both digital and offline channels, ensuring all materials align with the Thermomix brand. -Audience Alignment: Actively listening to both internal and external audiences, adapting strategies to meet their needs, and ensuring all communication reflects the interests and feedback of our advisors and customers. -Cookidoo Website Ownership: Managing the Cookidoo platform, ensuring its localization for the Benelux market by keeping recipes relevant and up to date with local preferences and seasonal ingredients. Staying informed of all Cookidoo updates to effectively communicate changes to Customer Care and the salesforce.