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Work Background
TalentCrossSales Development Representative
Sep. 2025 - Feb. 2026
OversaiCustomer Experience Growth Partner
Sep. 2025Oversai powers automated QA on 100% of interactions, ensuring every customer experience is measured, improved, and optimized with AI.
PeopleForceSr Sales Development Representative
May. 2025 - Mar. 2026🇪🇸
- Acompaño a equipos de talento de Colombia y LATAM que están dejando atrás lo operativo para enfocarse en lo estratégico.
- Abro conversaciones reales con personas que enfrentan retos reales: automatizar procesos, atraer mejor talento, retener a los buenos y tener datos que de verdad les sirvan para tomar decisiones.
- Investigo, conecto, converso y aprendo cada día sobre cómo se mueve el mundo de HR en distintas industrias.
- Mi rol es generar oportunidades, sí... pero sobre todo, construir relaciones desde la empatía, la curiosidad y el valor.
- Trabajo con herramientas como HubSpot, Apollo y todo el stack de prospección moderna, pero lo que más me mueve es entender bien a la persona al otro lado y saber cuándo un “no” es solo un “no todavía”
🇬🇧
- Partner with People & Culture teams across Colombia and LATAM who are shifting from reactive to strategic.
- I start real conversations with real people facing challenges like automating processes, attracting the right talent, retaining top performers, and making data-driven decisions that actually move the needle.
- I spend my days researching, connecting, and learning how HR operates in different industries.
- My role is to generate qualified opportunities... but more than that, it’s about building trust through empathy, curiosity, and relevance.
- I work with tools like HubSpot, Apollo, and a full modern prospecting stack, but what sets me apart is the ability to deeply understand the person on the other side and to know when a “no” is just a “not yet.”
Sandler Training, Miami - Absolute Sales DevelopmentFull Cycle SDR & Selling Coach
Sep. 2024 - Feb. 2025- Prospect and engage with business owners and sales leaders to identify challenges in their sales processes.
- Lead consultative sales conversations to uncover pain points and position Sandler’s training as a solution to improve sales performance.
- Manage a pipeline of prospects, nurture relationships, and conduct sales meetings to drive new business.
- Deliver impactful sales presentations and facilitate discovery calls to qualify potential clients.
- Negotiate contracts and close deals, contributing to revenue growth and client acquisition.
- Maintain ongoing communication with clients to ensure long-term engagement and upsell opportunities.
Hire5.coSales Development Representative
Sep. 2024 - Nov. 2024I help U.S. startups connect with top global talent by identifying and qualifying potential clients, engaging with them through calls, emails, and LinkedIn, and building a strong pipeline for our sales team. I manage all outreach activities in our CRM to keep everything organized and ensure smooth follow-ups. At Hire5, I’m focused on understanding the challenges startups face and how our remote talent solutions can help them grow. NOTE: After my role at GetGenAI was affected by company restructuring, I was transitioned to Hire5, a company led by the same CEO, to continue contributing under the same leadership.
GetGenAISales Development Representative
Feb. 2024 - Aug. 2024Colombia- Spearheaded the development of the Sales Development Representative (SDR) process from inception, refining it for optimal efficiency and effectiveness.
- Craft tailored email and LinkedIn sequences aligned with distinct buying personas to enhance engagement and conversion rates.
- Leverage advanced tools such as Amplemarket and Sales Navigator to meticulously identify and target prospective clients across the SMB-to-market spectrum within the US market.
- Innovate and implement novel outreach strategies to boost appointment bookings, consistently driving increased meeting quotas and fostering robust pipeline growth.
DeelSales Development Representative - LATAM
Apr. 2022 - Oct. 2023Remote- Follow up on outbound prospects and identify qualified opportunities, providing appropriate levels of information at the right time for interested prospects
- Create target prospect lists and penetrate key accounts
- Profile target accounts by identifying key individuals, obtaining business requirements and presenting solutions to begin the sales cycle
- Cold call into prospects generated by a variety of outside sources
- Set appointments for the Deel sales team when a lead reaches a qualified stage
- Collaborate with sales and marketing team members on strategic sales approach
- Ensure successful follow through of sales cycle by maintaining activity and lead qualification information in Salesforce
Rocket.ChatNorth America SDR
Jun. 2021 - Mar. 2022ColombiaResponsibilities:
- Respond, engage and qualify outbound leads and inquiries;
- Engage current users to expand awareness, educate, ask for referrals, identify new opportunities and develop account intelligence;
- Drive Marketing Qualified Leads: Develop lead generation campaign/program strategy, objectives, goals, metrics, and define best practices, standards and processes to drive successful customer acquisition;
- Targeting/Segmentation: Segment target audiences based on B2B propensity-to-buy segment strategies, personas, “jobs-to-do” messaging strategy, and demographic criteria and completed interactions;
- Manage day-to-day activities and lead planning meetings different teams to define and execute on B2B demand generation strategy required to drive identified KPIs and business growth initiatives;
- Suggest and implement improvements in the sales administration process;
- Use potential customer feedback to generate ideas about new features or products;
- Report on sales metrics and suggest improvements;
- Understanding client needs and offering solutions and support;
Creating and maintaining a list/database of prospect clients;
- Presenting and delivering information to potential clients;
- Answering potential client questions and follow-up call questions;
- Tracking weekly, monthly, and quarterly performance and sales metrics.
Playvox by NiCESDR Team Lead
Dec. 2019 - May. 2021Manizales, Caldas, ColombiaResponsibilities:
- Lead a team of 13 MDRs based in different locations: US, UK, Brazil and Latam. - Achieve and exceed monthly SDR qualified opportunity goals.
- Inspire and lead the SDR team to maximize their potential and professional growth.
- Build close cross-functional relationships with Sales leadership to ensure SDR <> Sales alignment.
- Develop SDRs into sales-ready candidates for future career paths and promotion opportunities.
- Implement an SDR training/enablement curriculum ensuring new hires are on-boarded successfully and training needs are fulfilled for the existing team members.
- Team with the Marketing team on different strategies based on SDR capacity planning to get qualified leads.
PlayvoxSenior SDR II (US Central & Brazil)
Oct. 2019 - Dec. 2019
PlayvoxSenior SDR (US Central & Brazil)
Sep. 2018 - Oct. 2019
PlayvoxSales Development Representative (Global)
Sep. 2016 - Sep. 2018Responsibilities: ● Develop and qualify business opportunities through strategic research using Linkedin, Outreach, Hubspot, targeting content marketing, and cold calling target prospects. ● Generate new business opportunities to drive pipeline growth ● Proactively identify and launch initiatives to drive both new business development growth and operational excellence ● Motivate and teammates to exceed objectives through regular sharing of working methodologies ● Manage different platforms to verify correct emails with an accuracy of 90%
Integra PropertiesOrder processor
Jul. 2015 - Sep. 2016Miami/Fort Lauderdale y alrededores, Estados Unidos- Oversee the preservation and repair activities for a portfolio of pre-foreclosure and real estate owned (REO) properties through the disposition process.
- Review property inspections and manage the issuance, approval, execution, and assessment of preservation work by vendors, ensuring compliance with property needs, client/investor requirements, and applicable laws and regulations.
- Evaluate vendor bids for scope and pricing accuracy using a nationally recognized cost estimation platform.
- Manage vendors throughout the bidding and work completion process, ensuring adherence to established timelines and promptly addressing any issues that could delay work completion.
- Collaborate with internal managers and clients to provide recommendations and escalate requests for necessary approvals.
- Submit required updates, notifications, and approval requests to clients and investors in compliance with relevant guidelines, including those from the U.S. Department of Housing and Urban Development, Fannie Mae, and Freddie Mac.
- Address and resolve local and state building and maintenance code violations.
- Coordinate with utility providers and municipalities to manage utility activation, deactivation, payments, and ongoing services.
- Conduct quality control reviews of completed inspection and preservation work.
The Kidney Foundation of CanadaDonation attendat
Jan. 2015 - Sep. 2016Remote- Led cold calling campaigns to secure non-monetary donations from individuals in Ontario, successfully driving community support and engagement.
- Recruited, trained, and mentored new agents, ensuring they were equipped with the skills and knowledge to effectively solicit donations over the phone. October 2013 - August 2014; January 2015 - May 2015; March 2016 - September 2016
Breakroom Solutions a PureWater LA CompanyLead groomer
Sep. 2014 - Jan. 2015Manizales- Sourced qualified leads by conducting cold calls to businesses in Los Angeles, CA, focusing on building rapport and identifying potential opportunities.
- Gathered key information during calls and collaborated with the appointment setter to schedule product demos, contributing to the overall sales pipeline.
AT&TBilingual Representative
Jan. 2012 - Apr. 2013ManizalesCustomer Service Specialist - Provided dedicated support to customers in the West and Southwest regions, including California and Texas, by addressing inquiries related to billing, product upgrades, and new services.
- Transitioned from issue resolution to sales, offering tailored service enhancements and upgrades based on customer needs and their current packages.
- Delivered U-verse onboarding support for new customers and offered billing assistance to existing clients, ensuring a seamless customer experience.
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