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Work Background
Growth Manager
Pet Printed GmbHGrowth Manager
Sep. 2025
Marketing Project Manager
FreelanceMarketing Project Manager
Mar. 2025 - Aug. 2025- Handling marketing strategy from planning to execution, ensuring smooth processes and strong team collaboration. - Overseeing social media, email marketing, and influencer marketing campaigns to boost brand awareness and sales. - Optimizing the website to enhance the shopping experience and increase conversions. - Coordinating with designers, copywriters, and media buyers to bring marketing ideas to life and maximize ROI. - Tracking performance metrics and making data-driven optimizations for better results. - Testing and refining digital marketing strategies to connect with the audience effectively.
Head of E-commerce
TCF TeamHead of E-commerce
Jun. 2022 - Mar. 2025- Developed and implemented a growth strategy for E-commerce division. - Managed and ensured the effective work of 8 dedicated marketing departments, including project management, copywriting, social media marketing, influencer marketing, PR, SEO, advertising and visual content. - Managed marketing projects for 30+ E-commerce brands and driving measurable success. - Conducted in-depth data analysis to drive informed and strategic decisions.
Head Of Sales Department
TCF Head Of Sales Department
Feb. 2022 - Jun. 2022- Utilized sales tools to maximize return on investment (ROI). - Achieved and exceeded sales targets. - Collaborated with cross-functional teams. - Managed a sales team of 5 professionals.
Business Development Manager
Prelaunch.comBusiness Development Manager
Jan. 2022 - Jan. 2023YerevanCollaborated with the ecosystem member company, Prelaunch.com, to represent it at global exhibitions, including CES and IFA Berlin. - Conducted market research to identify potential partnership opportunities. - Successfully reached out and established connections with potential partners. - Held face-toface meetings with potential partners, introducing Prelaunch.com’s value proposition and solutions.
Partnerships Team Lead
TCF Partnerships Team Lead
Nov. 2021 - Jan. 2022- Restructured the Business Development Department into separate teams of SDR and Sales. - Set up the working process for the team as well as mentored the junior team members. - Managed the creation of company assets (presentations, offers, landing pages). - Set and exceeded quarterly/monthly OKRs. - Established partnerships that drastically increased the company revenue.
Business Development Expert
TCF Business Development Expert
Feb. 2019 - Nov. 2021
Digital PR Specialist
TCF Digital PR Specialist
Jan. 2018 - Jan. 2019Yerevan
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