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Work Background
AxendoSales Director Trade Credit Solutions
Jul. 2024 - Jun. 2025Türkiye• Develop and execute sales strategies to promote the company's trade credit products to both new and existing clients.
• Achieve and exceed sales targets, including number of face-to-face client visits, business volume, and monthly profit and loss (P&L).
• Conduct thorough market research and analysis to identify potential business opportunities.
• Build and maintain strong relationships with clients, understanding their needs and providing tailored solutions.
• Negotiate and finalize commercial terms for trade credit transactions.
• Coordinate transaction execution with internal and external stakeholders, including banks and relevant departments.
• Collaborate with colleagues to develop innovative trade credit products and improve business processes.
• Stay updated on industry trends and regulatory requirements.
ATS Advanced Technology Supplies Tic A.SBusiness Unit Manager in Pharma & Nutraceutical Ingredients
Jun. 2023 - Jun. 2024Istanbul, Turkey• Managed business development and sales in the pharmaceutical, nutraceutical, food, and functional food division
• Coordinated with suppliers and internal teams for active sales and ingredient research (API & intermediates pharma,niche products, vitamins, minerals, proteins, antioxidants, excipients, etc.)
• Tracked new trends and ingredients to enhance product portfolio
• Managed contract manufacturing customers and identified new potential clients
• Led teams in emerging industries like functional food
• Oversaw two distinct teams: business development and purchasing
• Supervised import processes and identified the most efficient forwarders
• Managed existing operations, product, and project development
• Conducted alternative sourcing studies
• Monitored ongoing projects and established connections with new manufacturers and suppliers
• Prepared and managed budget planning.
Halavet GıdaExport Sales Manager
Aug. 2022 - Jun. 2023Turkey• Conducted national and international B2B ingredients sales of Edible Bovine Gelatin and Collagen
• Managed a sales budget over $..M in cosmetics, nutraceuticals, OTC products, sweets, pastries, and desserts
• Developed budgets, forecasts, price positioning, and marketing plans
• Collaborated closely with clients on new product development
• Participated in food, health, and pharmaceutical fairs to generate leads and promote collagen peptides and edible gelatin in various countries.
SanteforForeign Trade and Business Development Manager
Jan. 2022 - Aug. 2022Istanbul, Turkey• Monitored advancements in OTC products and related regulations
• Helped set industry trends and process plans
• Assessed business opportunities through financial analysis
• Discovered new markets and future growth opportunities
• Participated in networking events to build relationships with potential clients
• Represented the company at fairs, events, and meetings
• Contacted clients and vendors for new business opportunities and partnerships
• Prepared and monitored the annual budget for the business development department.
Kervan GıdaOtc Export Sales and Business Development Manager
Aug. 2019 - Dec. 2021Istanbul, Turkey• Led global market launches and brand positioning of OTC products (Qlife, Bony Vita, FreeYu) in UK, USA, Germany, MENA, Russia, and Turkey, driving significant market share growth. • Collaborated with R&D to develop innovative OTC product lines for mass and niche markets, enhancing portfolio diversity. • Designed and executed tailored market-entry strategies with affiliates and distributors, increasing export sales volume by 30%+. • Secured product listings for Bony Vita in discount chains (BIM, A101, ŞOK) and Qlife in Watsons and Migros. • Negotiated trade terms and optimized shelf visibility to boost sales performance. • Managed end-to-end private label OTC projects for domestic and international clients, ensuring regulatory compliance. • Conducted market segmentation and competitor analysis to identify growth opportunities
BayerBrand Manager
Jun. 2016 - May. 2018Istanbul, Turkey• Managed the Bayer Consumer Health Dermatology Products team
• Prepared yearly net sales, volume, pricing, and PI predictions for budgeting
• Developed short- and long-term marketing strategies and managed brand lifecycle
• Created annual BTL and ATL activity plans with the Trade Marketing and Sales Team
• Coordinated DTC, HCP, and TVC campaigns
• Built and maintained KOL contacts and monitored activities
• Analyzed market and competition to identify growth opportunities.
BayerRegional Sales Manager
Jun. 2009 - Apr. 2019Istanbul, Turkey• Managed Rx-Otc 1 sales in Istanbul, overseeing a team of 10 representatives
• Handled products in dermatology, gastroenterology, gynecology, family practice, and pharmacy (Travocort, Rennie Duo, Advantan, Bepanthol, Redoxon)
• Conducted KOL visits and double visits with reps
• Provided coaching, motivation, and performance evaluation
• Tracked monthly sales and provided feedback on marketing actions through reports.
IntendisDistrict Manager
Jun. 2009 - Jan. 2013Turkey• Managed sales in East Istanbul and the Black Sea region with 16 representatives
• Conducted KOL visits and double visits with reps
• Provided coaching, motivation, and performance monitoring
• Gave feedback on completed marketing initiatives and assessed Rx analysis in meetings
• Handled warehouse orders.
IntendisRegional Sales Manager (North Turkey)
Jun. 2008 - May. 2009Istanbul, Turkey• Managed sales in Istanbul and Ankara with 33 representatives (55% of TR sales from the district)
• Conducted KOL visits and worked with reps
• Provided coaching, motivation, and performance evaluation
• Planned and coordinated monthly sales activities
• Reported on marketing actions and analyzed Rx performance.
IntendisSales Team Training Executive
Jan. 2008 - Dec. 2012Turkey• Trained over 100 representatives and brand managers on sales techniques and field management.
IntendisField Force Manager
Jan. 2008 - Jun. 2008• Conducted KOL visits with 5 area managers and 55 representatives
• Provided coaching, motivation, and performance monitoring
• Monitored monthly sales and gave feedback on marketing efforts.
IntendisArea Manager (İstanbul West)
Jan. 2007 - Dec. 2007• Managed sales in the Istanbul region with 11 representatives
• Conducted doctor and pharmacy visits with reps
• Provided coaching, motivation, and performance monitoring
• Gave feedback on completed marketing initiatives and assessed Rx analysis in meetings
• Managed monthly sales activities.
IntendisSales Representative
Jan. 2005 - Dec. 2006• Responsible for sales of dermatology products (eczema, fungus, psoriasis, acne, and rosacea).
INTENDISSales Representative
Jan. 2005 - Dec. 2006• Responsible for sales of dermatology products (eczema, fungus, psoriasis, acne, and rosacea).
Schering AGSales Representative
Oct. 2003 - Dec. 2004• Managed sales of gynecology (birth control, menopause), dermatology (eczema, fungus, psoriasis, acne), oncology and radiology products in Kayseri/Nevşehir.
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