Management Consulting InstituteExecutive Director Intern
Sep. 2018 - Apr. 2019Cambridge, Massachusetts, United States• Increased projected revenue by $50,000; launched a targeted email campaign and generated 15 new leads; built and implemented a new sales process including new marketing materials, call scripts, and questionnaires
• Increased pricing of offering by 200%; led the rebranding effort after conducting value and benchmarking analysis, designed new website, and secured 1 new strategic partner
• Organized 2 weekend-long workshops in Boston and San Francisco for 78 individuals on consulting and best practices; coordinated with 3 external stakeholders, created, and executed a marketing communication plan