Marcus Brooke

Strategic Designer

Startup Founder🐦 DesignCustomer ServiceConsultingChief Customer Officer (CCO)EducationBusiness OwnerPresentation DesignerCustomer ResearcherPartnerResearcherUX/UI DesignerProduct DesignerAdvisorFounderProduct Consultant

Experienced and well respected Strategic Designer working locally and globally. Throughout my career, I’ve worked with a variety of organisations, including healthcare providers, government bodies, banks, insurance companies, charities and non-for-profits, to improve business outcomes and impact by addressing inefficiencies in experiences, processes, technology and organisational structures - through service design and research. I help eliminate disjointed customer experiences by shifting from product silos to cohesive service solutions. Using human-centred design tools, I ensure that services are aligned with customer needs, leading to better resource utilisation, reduced duplication of effort, and enhanced customer satisfaction and retention. I ensure alignment with business objectives and needs. In my work with organisations, I’ve co-created services that involve the customer at every stage, ensuring solutions are human-centred and aligned with the customer's entire journey, not just isolated interactions. I am a kind and patient practitioner that listens to all perspectives within an organisation and their customers. I help embed knowledge through education, synthesise actionable insights and provide guidance on tangible strategies and outcomes. My skills are critical in transforming service offerings, especially when organisations are adapting to new markets or service models.

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Work Background

Mentor - TRW Female Founders Startup program 2021/22

Tech Ready Women AcademyMentor - TRW Female Founders Startup program 2021/22

Apr. 2021 - May. 2022Greater Sydney AreaTech Ready Women Academy’s global mission is to provide women with tech and business education, access to world-class mentors, connections to startup communities and enabling them to create the businesses of tomorrow.

United for Good Ambassador & Co-Founder

United for GoodUnited for Good Ambassador & Co-Founder

Jul. 2019Sydney, New South Wales, AustraliaWe are United for Good - Designing a better world for everyone. An Ethical, Inclusive and Collaborative Design Company for Everyone. We research, design, make and measure sustainable products and services with organisations doing good in the world. We design with you, to help create a better more inclusive world for everyone. We respectfully listen to people with knowledge and lived experiences. We have an inclusive and diverse approach to a wide range of community needs. We collaborate with people to solve real local and global issues. https://unitedforgood.co

Founder

Outurn Pty LtdFounder

Apr. 2015 - Nov. 2019Sydney Area, AustraliaOuturn - designing better experiences. Customer Experience, Design Thinking, Service Design, Research, Workshops, Strategy, CX/UX/CCD/UI, Interface, Mobility, ROI and Analysis. AMP Smart Buildings, Westpac Institutional Banking, icare insurance (Integrated Care), Healthdirect, Objective Experience (Research Agency), Westpac Group.

CXO / Co-Founder

Avenue and ParkCXO / Co-Founder

Jan. 2014 - Dec. 2016Sydney Area, AustraliaAvenue & Park is a Customer Experience design firm. - Service Design - Customer Centred Design - User Experience (UX) & User Interface (UI) Tabcorp, Suncorp, Westpac Group

Digital Creative Director

AdcorpDigital Creative Director

Jul. 2012 - Dec. 2013Sydney, AustraliaNational DCD across 11 offices and 30 creatives. One of Australia's oldest independently owned publicly listed Ad agencies. Colliers International, Rio Tinto, Worldwide Printing Solutions.

Creative Director

BullseyeCreative Director

Apr. 2011 - Jun. 2012Sydney, AustraliaRegional CD across 4 offices and 13 creatives. Part of the STW group. Austrade, Blackmores, Bupa, CFSGAM, NSW Parks.

Design Director

community engineDesign Director

Nov. 2010 - Apr. 2011Sydney, AustraliaCRM community platform design lead, 4 creatives. Digital Sydney, NSW Events, FBI Radio.

Creative Director

freshwebCreative Director

Sep. 2009 - Oct. 2010Sydney, AustraliaBoutique Agency head of 5 creatives. FCS, Hills Petfit, Optus, Skins, Sola Sport.

Contract UED (User Experience Division)

YahooContract UED (User Experience Division)

Jun. 2009 - Sep. 2009Sydney, AustraliaContracted to Yahoo!7 working with their UED department, platform development and promotion through ad space and all their Yahoo!7 properties.

Senior Designer / Art Director

Australian Broadcasting Corporation (ABC)Senior Designer / Art Director

Nov. 2007 - Jun. 2009ABC Shop Online - Interactive Producer for ABC Shop Online, ABC Commercial producing design & interface collateral & development for ABC broadcast media products including for services on iTunes Australia, ViiV, MySpace, other strategic partners.

Senior Designer / Producer

Australian Broadcasting Corporation (ABC)Senior Designer / Producer

May. 2006 - Nov. 2007ABC Shop Online - Senior Designer and Producer for the eCommerce site.

Freelance Creative Director

Black and BlueFreelance Creative Director

Jul. 2005 - May. 2006

Creative Director

Musgrave Design Consultancy LimitedCreative Director

Jul. 2004 - Jun. 2005Liverpool, United KingdomWorking with the great and wonderfully talented Paul Musgrave. Beetham, Uniform, Urban Splash.

Creative Director

Nascent Form LimitedCreative Director

Apr. 2003 - Jun. 2004Liverpool, United KingdomCognitive Science agency. British Council, Sky, United Utilities.

Multimedia Director

ACDC multimedia - AustraliaMultimedia Director

Apr. 2000 - Mar. 2002Sydney, AustraliaAustralian Defence Industries (ADI) Limited, Sydney Aquarium, Wonderland Sydney.

Studio Manager

Splinter (C) LtdStudio Manager

Jan. 1998 - Jan. 1999

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Strategic Design & Research Solutions

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