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Work Background
Visual Magic SASenior Producer
Mar. 2022South Africa, RandburgLead producer on commercial, branded, and corporate projects from pre-production through
delivery. Oversee project management, ensuring timelines, budgets, and deliverables are met
across multiple simultaneous productions. Manage production teams and creative direction across
TV, digital, and immersive media projects. Drive business development, building relationships with
local and international clients, creating proposals, and securing new business. Liaise with clients
from concept through post-production, ensuring creative vision aligns with brand and market
expectations. Collaborate with internal directors, editors, and designers to maintain high-quality
output on all productions. Contributed to growing the Visual Magic portfolio in African and global
markets through compelling visual storytelling.
Notable Projects:
• Lead Producer on numerous TVC campaigns, social campaigns & corporate client content
for stakeholders. Clients include Liquid Telecommunications, PPC Cement, Vodacom, Vuse
SA and Coca-Cola SA. (See link to showreel provided below under “Portfolio” section below)
• Oversaw integrated digital campaign for PPC with cross-country teams
laDUPONT MediaProject Manager
Apr. 2010 - Feb. 2022South Africa, JohannesburgProduced, directed, and managed creative content for leading African and international clients
across television, digital, and branded platforms. Led full-cycle production for docuseries,
commercials, live events, and artist branding projects. Collaborated with cross-functional teams
including directors, editors, and publicists to deliver impactful visual storytelling on time and
within budget.
Notable Projects:
• Produced the 24-episode crime docuseries 'African Evil' for a Canadian streaming platform.
(Re-packaged raw film content available under “Portfolio” links below)
• PR consultant for top African artists including Phyno, Niniola, and Ycee
• Coordinated events, talent bookings, and campaigns across South, East, and West Africa
• Production Management for SoundCity Music Awards Nigeria – 2016
• Directed and managed branded content for Jameson, E! News Africa, VBank Nigeria, and AU
Ebola Awareness Campaign 2014
HotWax ProductionsPersonal Assistant to MD
Jan. 2009 - Mar. 2010South Africa, JohannesburgProvided high-level administrative and production support to the Managing Director. Managed artist logistics, coordinated international meetings, and produced a music video under the mentorship of director Igho Tosin.
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