Karlye Pallotta - Global Growth Strategy & Marketing, Roku Inc.

Global Growth Strategy & Marketing @Roku Inc.

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Karlye Pallotta is a founding member of the Global Strategy team at Roku Inc., where she leads cross-functional initiatives to drive international expansion—one of the company’s largest engines of growth. Her career spans diverse roles at Roku, Warner Bros. Discovery, and early-stage fintech and B2B AI startups, where she’s developed a strong track record of making impact across strategic planning, marketing execution, strategic partnerships, go-to-market positioning, opportunity sizing, and market analysis. Karlye thrives in dynamic, fast-paced environments, often wearing multiple hats to solve complex business challenges. She is especially passionate about the intersection of AI and the workforce, with hands-on experience in prompt engineering, generative AI for data analysis and marketing, and go-to-market strategy for AI products. She holds Google certifications in AI Essentials and Prompting. With a background that spans media, entertainment, fintech, and AI, Karlye has helped drive growth in emerging markets, business lines, and technologies. She holds a B.A. from Bowdoin College, where she studied Psychology and Digital & Computational Studies, with a focus on human-computer interaction, AI applications, and emerging tech. Outside of work, Karlye is an avid traveler, painter, and explorer—always seeking inspiration across cultures, landscapes, and art forms.