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Work Background
Founder
Digilab Solutions LLCFounder
Oct. 2024At DigiLab Solutions, we empower businesses to build stronger connections with their clients and drive growth through innovative digital solutions. Our AI-driven tools, SEO-optimized websites, and smart automation strategies help businesses stay top-of-mind, streamline their operations, and increase client retention. Our Commitment: ✔ Seamless Digital Transformation – Helping businesses scale with cutting-edge digital tools and automation. ✔ Strategic Online Presence – Using SEO and AI to keep your brand visible and engaging at all times. ✔ Stronger Business Growth – Delivering measurable results that increase sales, referrals, and long-term loyalty.
Digital Marketing Specialist
Pashione IncDigital Marketing Specialist
Aug. 2022Digital Marketing Strategy Social Media Management Content Marketing Email Marketing Search Engine Optimization (SEO) Paid Advertising (PPC) Marketing Analytics Team Leadership and Management Budget Management Strategic Planning and Execution Hubspot Google Analytics Mailer Lite Zoho IQ Social Media Management: Managed the company's social media profiles and presence, including LinkedIn, to drive engagement and brand awareness. Campaign Execution: Coordinated with the marketing manager to run regular marketing promotions and campaigns on LinkedIn and via email, monitoring their success. Email List Growth: Used email best practices to grow healthy, opted-in email lists organically. Industry Research: Conducted research on relevant industry topics and keywords to inform content creation and marketing strategies. SEO Management: Managed on-page and off-page SEO for the company, maintaining website content and collaborating with technical SMEs and content creators. Data Analysis: Assisted in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to shape future marketing strategies. Key Achievements: Digital Marketing Specialist – Digilab Solutions Africa Key Achievements: Digital Marketing Specialist – Spin Express Logistics Key Achievements: Documentation: Developed documentation and roadmaps for successful processes and promotions. Collaboration: Worked with web developers, contractors, and outside vendors to supplement marketing efforts as needed. Sustained Growth: Maintained over 20% growth in brand awareness, customer engagement, and revenue through strategic digital marketing initiatives. Performance Improvements: Increased website traffic by 50% and conversion rates by 75% within the first year through targeted digital marketing campaigns. Customer Acquisition: Achieved a 40% increase in customer acquisition and a 60% growth in revenue by optimizing marketing strategies based on data-driven insights. Cost Efficiency: Reduced cost per acquis
Digital Marketing Manager
Pashione.IncDigital Marketing Manager
Aug. 2022 - Feb. 2025Frisco, Texas, United States
Digital Marketing Specialist
HubspotDigital Marketing Specialist
Aug. 2020 - Aug. 2022Social Media Management: Directed social media marketing efforts, managing the company's profiles and running impactful campaigns to drive brand visibility and engagement. Campaign Development: Developed and executed social media campaigns that enhanced brand visibility and increased followers. Customer Engagement: Implemented strategies to enhance customer engagement and brand loyalty across social media platforms. Performance Analysis: Analyzed social media metrics to measure campaign performance and identify areas for optimization. SEO and Content Management: Managed on-page and off-page SEO, collaborating with technical teams and content creators to optimize website content. Brand Visibility: Achieved a 40% increase in brand visibility and engagement across social media platforms. Follower Growth: Generated a 60% growth in followers and a 50% increase in website traffic through targeted social media campaigns. Customer Retention: Implemented strategies that resulted in a 30% decrease in customer churn rate, enhancing brand loyalty. ROI Improvement: Achieved a 25% improvement in ROI by optimizing social media campaigns based on performance analysis.

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