Animal Antics PTY LTDDigital Marketing and Administration Specialist
May. 2021 - Dec. 2023City of Cape Town, Western Cape, South AfricaKey Responsibilities:
Plan, create, and execute digital marketing campaigns across various platforms to drive engagement,
leads, and conversions, while overseeing content creation, social media management, and SEO/SEM
optimization. Monitor and analyze campaign performance using analytics tools to optimize strategies
and report on ROI.
Provide administrative support by managing calendars, scheduling meetings, overseeing office
correspondence, organizing and maintaining digital marketing assets and company documents,
managing email communications, and maintaining accurate client databases for marketing
campaigns and follow-ups.
Serve as the primary point of contact for clients, providing updates, managing inquiries, delivering
tailored solutions, and collecting feedback to enhance relationships and refine digital strategies.
Ensure brand consistency across all digital marketing and administrative materials, aligning with
company guidelines, and collaborate with design teams to create visually compelling content that
supports marketing objectives and enhances brand visibility.
Achievements:
Achieved a 23% increase in follow-through sales and boosted client engagement, leading to
significant growth in the customer base.