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Work Background
Fashion Product Designer
IsaacMorrisFashion Product Designer
Mar. 2024 - May. 2025New York, United States- Developed collections for the Young Women segment, ensuring trend-driven and market-relevant designs. - Created tech packs ready for print production, maintaining accuracy and efficiency. - Conducted design revisions based on client feedback to ensure final approval for purchase and production. - Researched graphic and silhouette trends to align with industry demands. - Worked with graphics from various licensed brands, including Harvard, UCLA, Disney, Marvel, DC, Cartoon Network, Warner Bros., and Paramount. - Designed a brand guideline book for licensed properties to streamline the design process and ensure consistency. - Attended licensing meetings to stay updated on new regulations, ensuring a fast and accurate design workflow. - Collaborated closely with the team to deliver new proposals to retailers within the established deadlines.
Senior Art Director
MRMSenior Art Director
Aug. 2022 - Sep. 2023Bogotá, Distrito Capital, ColombiaDuties: - Analytical and strategic thinking - Supporting communications between the client and the agency - Growth reports - Performance metrics - Project planning and management - Prioritization of tasks - Working with multi-disciplinary creatives - Establish professional development goals and chart growth paths. - Keen eye for detail (creative QA) - Client relationship builder - Producing various types of digital marketing communications across multiple platforms (printed and digital) - Design end to end - Design following brand guidelines https://www.mrm.com/en/
Creative Marketing Coordinator
Cinecolor ColombiaCreative Marketing Coordinator
Aug. 2018 - Aug. 2022Bogotá, Bogotá D.C., ColombiaThe Walt Disney Company's representative agency in Colombia. - Design of comps, storyboards, initial graphic concepts, and final deliverables. - Problem-solving skills and design solutions to cooperate with the rest of the creative team across different types of media. - Establishing a good relationship with suppliers to organize events and campaigns - Management of multiple creative projects simultaneously. - Creation of strategies per brand. - Disney, Pixar, Marvel, and Star Wars brand training for the licensees, retailers and suppliers. - Brand consistency throughout all marketing projects. - Campaign budgets per quarter. - Mac hardware, Adobe Creative Cloud, Figma, and Microsoft. - Creation of concepts/ strategies for digital and traditional graphic pieces for marketing campaigns, which may include pieces for websites, social media, YouTube, events, direct mail, and unboxing for PR.
Art Director
525 SASArt Director
Jun. 2017 - Aug. 2018Bogotá D.C., Colombia- Art direct, design, review, and guide campaign work - Collaborate with copywriters to concept ideas. - Design printed solutions including sales presentations, direct mail and signage. - Drive design inspiration and learning among team members. - Brainstorm and design webpages, e-mails, digital and social ads
Retail and Marketing Manager – Northern Cone Latin America
ZEISS GroupRetail and Marketing Manager – Northern Cone Latin America
Apr. 2016 - May. 2017BogotáTasked with management of Trade & Design for sales. - Development of trimestral campaigns, measured in sales. This included brand activation, event management and visual merchandising. - Visual concept development for campaigns and all publicity elements. - Print manager in charge of Provider relationships, resource management and budgeting. - Event logistics and campaign management at the national and international level.
Freelance & Consulting Designer
AfloreFreelance & Consulting Designer
Feb. 2016 - Apr. 2016BogotáBrand development & strategy - Interior Design of the office - Landing pages for all offers - Management of the website’s branding - Printing materials for various campaigns
Graphic Designer & Print Manager
Polymath VenturesGraphic Designer & Print Manager
Mar. 2014 - Feb. 2016Polymath Ventures is a company that creates startups from zero, developing and expanding them quickly throughout Latin America. I was essential in the development of 5 Polymath startups, and worked on them in the following capacities: - Editorial projects - Brand development - Prototype development - Creation of training tools - Visual systems - Interior design - Website and landing page design - Social media content management - POP Material I also acted as Print Manager, which entailed oversight of print materials and management of all affiliated providers.
Junior Art Director
TED ConferencesJunior Art Director
Sep. 2013 - Dec. 2013Bogotá, ColombiaCreación del concepto visual para la tercera edición de TEDx en Bogotá - Colombia. Coordinación de un equipo de trabajo de 5 personas. Evento con más de 1.000 asistentes
Voluntaria
CreativeMornings/MontréalVoluntaria
Jul. 2013 - Oct. 2013Bogotá, ColombiaCreativeMornings is a global breakfast lecture series for creative types. Each event is free of charge and includes a 20 minute talk, plus coffee!
Voluntaria
BehanceVoluntaria
May. 2013 - May. 2013Bogotá
Graphic Designer
Young MarketingGraphic Designer
Mar. 2013 - Feb. 2014- Editorial development - Packaging design - Social media content management - Brand development for the following clients: · Kokoriko · Revlon · TEDx

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