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Personal Pitch
I would like to get involved in the food service industry - sales, product, distribution
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Work Background
Boomtown CIOVP of Business Development, National Accounts
Mar. 2024United States
Boomtown CIODirector of Marketing Operations
Dec. 2022Work with all internal company teams to develop and analyze the effectiveness of new marketing initiatives and programs. Manage marketing operations and effectively communicate with all teams that are closely aligned with the sales group and process. Lead process development, budget administration, and marketing analytics. Define our marketing operations vision and strategy to enact effective decisions through precise analysis. Work closely with the sales department to promote the flow of leads from marketing to new client conversion. Regularly collaborate with the IT department in conducting data analyses, data acquisition, database management, and marketing automation.
Boomtown CIODirector Of Operations
Aug. 2022 - Jan. 2023
Boomtown CIOManaging Consultant
Sep. 2021 - Jan. 2023Work in conjunction with the Director of Consulting and Engineering and CE team managing high-profile client projects. Track deliverables and project status; act as the point of contact for clients and provide an escalation scale for issues. Create new system documentation and amend existing documentation in concert with technical engineering teams; provide process and procedure documentation to meet internal requirements as well as customer requirements. Track internal and client deliverables to ensure timely completion of project tasks and milestones.
Centrifuge Cycling StudioOwner
Jul. 2018 - Aug. 2020St Pete Beach, Florida, United StatesOwner, Centrifuge Cycling Studio July 2018-August 2020 Managed all aspects of my non-franchise startup including loan generation and employee hiring; achieved proper instructor certifications, taught cycling classes daily, maintained stringent budget management and oversaw day to day operations Created sales and marketing pushes to increase membership and community awareness Developed class packages and studio events (food-drives, wildlife fundraisers, beach cleanups, client appreciation days, membership sales specials) Advertised locally utilizing print, online, and in-person sales methods; aggregated and participated in local promotional television spots; wrote ad copy and built creative layouts Created daily social media posts and promoted events and class schedules; maintained consistent community awareness and local participation researching in relevant groups and cross-posting on social media Developed and updated the online studio website using Wix platform
Participated in morning and evening personal training and coaching
SaaS Database Management (Triib)
Cloud-based gym management software included attendance tracking, automatic billing, performance tracking, class calendars, membership management and event management
Used software to categorize leads and craft automated email and text communications to follow-up with members and prospects
Managed POS payment system/cash transaction tracking Secured SBA startup funding with an entirely unique concept and comprehensive, successful business plan to open a 3,000 square foot cycling and fitness studio from the ground up Green-Focused concept utilized cycling equipment capable of generating utility-grade electricity; creatively worked with sourcing partners to develop a minimum carbon footprint facility Promoted a healthier St. Pete Beach community and brought consciousness to conservation efforts and energy consumption in the fitness space
AccuWeatherDirector of Enterprise Partnership Development, News Media
May. 2013 - Mar. 2021Tampa/St. Petersburg, Florida AreaExpand B2B sales, focus on strategic account management, and provide unmatched customer service. Negotiate contract terms and pricing models; craft thorough proposals to meet client needs while maximizing company profitability on products and services offered. Collaborate across multi-functional departments to ensure alignment of technical processes and client deliverables. Heavily focused on new business development, client communication, technical implementation and account retention.
AccuWeatherSenior Account Manager, News Media Services
Mar. 2008 - May. 2013Manage multiple lines of business containing over 700 media accounts worldwide. Provide custom weather solutions for display in print products and on web and mobile web sites to develop new sources of client revenue and create unique cross-promotional advertising opportunities.
AccuWeatherAccount Executive
Mar. 2006 - Mar. 2008
Centre Daily TimesAccount Executive
Mar. 2005 - Mar. 2006Managed accounts for 45 active clients; proposed advertising strategies to impact client’s bottom line while growing territory revenue. Secured new business by developing positive client relationships and providing innovative, creative solutions for a diverse account base.
Agora International, Inc.Account Executive
Aug. 2004 - Mar. 2005Brokered accounts for 13 clients in the Direct Mail industry; ensured timely and accurate order fulfillment using task-specific Access software. Created marketing promotions for e-mail blasts and trade show displays. Managed mailing lists for 10 in-house publications.
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